2014-04-01 09_32_05-Introducing_ Google Play Signature Edition - YouTube

App developers are getting their own little April Fools prank from Google today in the form Signature Apps. What is a Signature App? Well, rather than a cold, impersonal download, developers can ship apps to customers on a thumbdrive inside an ornate package ready for unboxing. Efficiency be damned.

Upon logging into the dev console, there is a whole post about how Google Play Signature Edition works. There are settings for shipping apps, a long-winded explanation of the value add, and the YouTube video embedded above. Developers are urged to sign their apps – on a piece of paper or electronically – for that authentic feel.


description_2 description_1

Sadly, the app shipping settings are not saved because it's just a joke. As far as jokes go, this one is pretty okay.

[Thanks, Elviss]

Ryan Whitwam
Ryan is a tech/science writer, skeptic, lover of all things electronic, and Android fan. In his spare time he reads golden-age sci-fi and sleeps, but rarely at the same time. His wife tolerates him as few would.

He's the author of a sci-fi novel called The Crooked City, which is available on Amazon and Google Play. http://goo.gl/WQIXBM

  • Raloc

    Would actually buy this.

  • Mayoo

    Next April fools for today : Google Play Music available in Canada.

    That one would actually be very funny.

    • Fatal1ty_93_RUS

      Or Play Devices available globally

    • senor_heisenberg

      Ugh, give it a break. No one gives a fuck about Canada (or the rest of the world, for that matter). USA all day errday.

  • RockAndRock

    I hate this day :/

    • KingofPing

      I love to hate this day.

  • iamnotkurtcobain

    Google fix your OS instead of making such things. Damn. Android 4.4.x is full of bugs and performance issues (swiping down statusbar, switching from notifications to quick settings ...)

    • Fatal1ty_93_RUS

      I have no issues with that on neither N4 nor N7

      • Brendan Dillon

        Or Moto X.

        • http://twitter.com/7Syon Eclectech

          ..or the HTC One (M7)

    • Deepansh Khurana

      ...or my N5

  • didibus

    I'm kind of tired of all these April Fools things, it's becoming a marketing gimmick. Spend your money on real products and updates to old ones instead. It's not funny anymore when all companies announce fake things on April 1st, we're not getting fooled anymore.

    • Matt

      you are just getting old.

      • Roh_Mish

        Actually he is partially right, the jokes are getting stale.

      • didibus

        That's a good point. I guess if I was just getting into tech and reading about this I'd have been fooled. Damn those youngster still being able to enjoy april fools, films, music, games, when to me, everything is a rehash of the past. In fact, this whole Android thing is getting old, good old Palm could do it all.

    • Matthew Fry

      Can you even imagine the Internet backlash if they didn't?

      But seriously, the money and time spent on these things is a drop in the bucket and I bet employees often work on it for free just the lols.

  • Fatal1ty_93_RUS

    I want a signed Android Police app!

    Oh wait, that doesn't exist, does it -_-

    • usaff22

      You could just use the Google Play Newsstand app.

      • Fatal1ty_93_RUS

        I know, but Pocketnow and AP are pretty much the only two tech sites I visit on a daily basis, and neither having an official app is kinda sad

        • Brendan Dillon

          Yeah, because every website having an app is a really efficient thing.

          • Fatal1ty_93_RUS

            Isn't it? (In regards to tech sites, of course)

          • Brendan Dillon

            Not especially. I think Apple brainwashed a lot of folks with their "There's an app for that" into thinking they need an app for every little thing. If there's a good mobile site, what do you really need an app for? All an app like, for instance, Android Central, does is serve as a launcher. Oh, and add an extra layer of optimizing and maintenance necessary. If your mobile site doesn't suck, you don't need an app. If your mobile site does suck, fix it.
            Websites, there's an app for that. It's called Chrome.

          • Fatal1ty_93_RUS

            Websites are not always efficient either IMO. For me an app for %site_name% serves as an all-in-one hub, because usually they can not only have the access to articles on the main page, but also provide you a quick shortcut to videos, forums, etc

            Also commenting is usually nicer in an app form, Disqus can sometimes be kinda sluggish, especially in older devices like N10 where it barely handles both chrome and disqus

            Speed is also important, and if you don't want to install a reader app just for one site - it can be quite useful if an app has pish notifications/auto refresh in background every ?? minutes.

          • Brendan Dillon

            Setting up an app for a single website like AP or AC just strikes me as a silly waste of resources when you already have several ways to view the site content. We're not talking about a service like Youtube, we're talking about a tech blog. The Department of Redundancy Department would like to discuss with you your belt (mobile browser), suspenders (reader apps) and elastic waistband (mobile app) approach and suggest additional methods with you for the Department of Redundancy Department to assist you in your efforts to keep your pants up.

            We'll just have to agree to disagree.

  • Paito Anderson

    I love the web signature quality; Most online signature don't like 1/10th this good!

  • David Dudovitz

    The irony is that with Google's stupid staged rollouts, these boxed packages could very well arrive before the OTA update to the app. Luckily there are sites like this that provide us with the apks right away.

  • Android Developer
  • Nick Santini

    I just got so excited for that! It sucks that this isn't a thing because it would be awesome!

    I would probably buy more apps if I actually received something physical instead of just the download.

  • MrNinjaPanda

    Now I'm waiting for Artem to do first app unboxing.

  • A-sheep

    Not funny. After Youtube amazon shipping service, google has done same thing over and over. Google's april innovation is lack right now