das chromecast

Update: at least one German gadget site has more evidence of an eminent Chromecast release, including retailers Amazon and Media Mart.

Our European readers have been waiting to get their hands on the Chromecast ever since Google announced its diminutive streaming gadget, and at least some of them will be able to soon - the UK is getting it on Wednesday. But what about the rest of the continent? A wider release might not be far away: one Twitter user spotted a bin full of Chromecasts at a Saturn electronics store in Germany, going for 39.99 Euro each.

The tweet reads "Just sent," according to Google Translate, and places it at a Saturn store in the city of Neu-Isenburg.

Let's back up for a second: just because one retailer is selling the Chromecast doesn't mean a wider rollout is at hand - there's no telling where they got the devices - but it is a pretty good indication. Note the promotional inserts in German, which look like official Google point-of-sale material. We can also hope that the price is marked up a bit, since 40 Euro would be a significant price hike compared to the $35 USD price in the States.

It certainly looks like Google is trying to bolster its media presence in Europe, with wider support for Google Play Movies and Play Music announced just yesterday. Keep your fingers crossed for a wide EU rollout, streaming fans.

Source: Reddit - thanks, Andrew Jones-McGuire!

Michael Crider
Michael is a native Texan and a former graphic designer. He's been covering technology in general and Android in particular since 2011. His interests include folk music, football, science fiction, and salsa verde, in no particular order.

  • edzuslv

    must have!!! No all access for me but there are other great apps out there.

  • http://www.gamergen.com Manu GG

    According to a french journalist (blogger ?), it will be available tomorrow in France for 35 €. https://twitter.com/crobalo/status/445851277361434624

    I discussed with Google about this, and they confirm me the date. I can't confirm the price anyway for the moment.

  • kulturvortex

    Saturn is a big retailer chain, like Best Buy in the USA so the chances are good that other retailers will offer them too.

  • WORPspeed

    40 euro's! Are they nuts?
    I'll be stocking up on Chromecasts on my planned trip to the US, should be more like 27-28 euro's!

  • Guest

    $55 for a over 8 months old piece of hardware. Thanks Google! ...

  • odoggy

    I will wait till it hits 35€ at amazon.de ;)

  • moehre

    Translation is more like "Just got this picture".
    Beside the Google Playstore MediaSaturn (Mediamarkt and Saturn) is one of the Nexus sellers. The cell phones often go for a bit more than in the german play store.
    Note also that Saturn is one of the biggest sellers in germany, so it's unlikey a local offer but will launch nationwide.

    The price will be 39.99€ :(

  • Tony Byatt


    Shoplift much...

  • Thomas’

    If I recall correctly, Saturn/Media Markt also sold the Nexus 7 LTE few days before it was officially released.

  • http://www.mscha.nl/ Michael Schaap

    In The Netherlands, Google has confirmed today that they're about to start selling hardware “like the Nexus 5 and Nexus 7” in the Play Store in the next few days. No mention of the Chromecast, but I bet it'll be there too.

    • Mathias Kenting

      Lucky you getting hardware in the Play Store.

  • http://www.bordersweather.co.uk/ Andy J

    It's also worth noting it briefly appeared on Amazon and the page was taken down, but not before Google cached the page ;) Amazon have it for 35 euro. http://webcache.googleusercontent.com/search?q=cache:uBaWrM3_sgAJ:www.amazon.de/Google-GA3A00032A07-Chromecast-Streaming-Player/dp/B00ICIJIJQ+&cd=2&hl=en&ct=clnk&gl=us

  • http://annika.dk Annika Pedersen

    40 EUR = 55 USD...
    Too pricy.. Should have picked some on my vacation (well... still can't see what I should use it to, it's too limited for me)

  • Mn_1

    And in France it is announced at 34,99€ at SFR (a French mobile operator) and even 4,99€ if you have a (expensive) mobile plan with them...


  • windmark

    Does anyone have anymore info about Europe in general? It's good that the news are spreading to UK and Germany, but I'm hoping for it to reach Sweden. We can buy imported versions here, but they are costing about 70 USD, which definitely is too much.

  • Sava D.

    too late. already imported for 30 EUR, happy as hell :)

  • ChainsawCharlie

    That is tad dear, but very tempting!

  • Frank Barten

    Google Play Devices will also be launched today or tomorrow in NL, Google Netherlands stated in their blog post :) Hope we can grab the Chromecast from there, too.

  • Paul

    Was about time. By the way, it's Media Markt, a business name. Once upon a time when we had Wall Mart, it was called Mart here, too, even if it would have translated into Markt ;)

  • Martial Clausse

    MediaMarkt/Saturn are a big chain here in Europe.
    MediaMarkt DE also imports their products here in Belgium (so that's a good news for Belgians).
    It's over priced, usually, (Nexus 5 is 50 Euros cheaper in the play store than at the mediamarkt) but when it's not available online in your country and you prefer to have a warranty, I suppose it's worth it ;)

    When it gets online, it's usually 1€ = 1$ though, so we're getting a bit fucked on the devices prices.
    399€ for the nexus 5 32gb that's like... 550$ :(