It took an annoyingly long time for ASUS' official case for the original Nexus 7 to become available, and even when it did, it wasn't all that great. For the 2013 version ASUS has created two cases: a travel case, which is made of a soft plastic material like the older "official" case, and a premium case, with a hard plastic outer shell, foldable cover/stand, and microfiber interior. This more functional case is now shipping from at least two Amazon vendors.

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With the felt screen cover, tri-folding design, and rubberized feet, the Premium Cover looks quite a lot like the first-party tablet cases from Samsung. It's a much more functional product than the travel case, which is frankly pretty poor for the price. Speaking of price, the Premium Case is a little on the heavy side in that department. The white version is $32.18, from a vendor named DataVision Computer Video, and the black version runs $42.88 from "antonline." Neither vendor is offering Amazon Prime shipping. The Premium Cover isn't available on the Play Store or anywhere else at the moment, but ASUS does have a descriptive product page.

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Even at this early stage, there are dozens of cases being created for the Nexus 7 2013 at all price points. It might be best to wait for some reviews to come in before making a choice (Android Police has at least two lined up, if you're wondering). For example, the official Premium Cover doesn't seem to have a magnetic smart cover function, which even some of the cheapo cases on Amazon are including. But if you want a first-party solution, now you've got a slightly better option.

Amazon - Nexus 7 Premium Cover (White)

Amazon - Nexus 7 Premium Cover (Black)

ASUS - Nexus 7 Premium Cover product page

Thanks, Yann!

Jeremiah Rice
Jeremiah is a US-based blogger who bought a Nexus One the day it came out and never looked back. In his spare time he watches Star Trek, cooks eggs, and completely fails to write novels.
  • Zack Nebbaki
    • Kenny O

      Exactly. I just got confirmation mine is on the way. I had the same cover for my OG Nexus 7 and my wife has it for the Nook. Pretty good quality, especially considering the price.

      • Tomen8r

        What he said. I ordered the case Zack recommended on day 1. Good quality, excellent price. All 3 tablets of mine have a Poetic case.

        • VenumX

          I ordere the Moko, it almost looks exactly the same and almost the same price, looks like we all had the same idea in mind :P

          • p0k3y

            Yep, only an idiot would spend 40 on a case that looks identical to the competition at 25% of the cost. I got the Moko too for $6 and am very happy with it. Looks just like the official w/o hurting my wallet.

          • Booyabobby

            Same here. Got the moko for $10 at Amazon. Works just fine.

          • Jason Carr

            I picked up a MoKo as well. I paid $11 CAD after taxes/shipping.

      • Zack Nebbaki
    • Steve Freeman

      Hell, I ordered 4 different cases when I got my new N7, and I didn't spend $40! (4 because I wasn't sure which I would like better.)

    • Ark

      "I'm coming on two months of ownership now and it's only gone downhill from there. The material on the flap is separating at the folds, and it seems really cheap indeed. The "hinge" thing does not instill confidence either: as I have used the case, I have noticed that the hinge has become "broken in," which makes the alignment worse and reduces the chance that the "stand" functionality will actually hold the thing up at all.
      Now, I am not abusing this product. I'm placing it in my briefcase and opening and closing it - really typical use. But it's starting to look like it's been through the wringer already.

      The description says it has a 3 year warranty, and I'm going to ask for a replacement. But dealing with exchanges on products this cheap is always frustrating, since between your time spent dealing with the exchange and (possibly, I do not know yet whether this is true in Poetic's case) additional shipping charges, it feels like it's not always worth it."

      Sounds like a shitty product

      • Cantalouper

        That's for the original nexus 7 case. The new one is just now in stock.

        • Ark

          No, it's not. It's for the one he posted. First review.

          • Sean

            First review also says: Size Name:For Google Nexus 7 (1st Gen) not to mention it is dated November 2012.

      • Jason Jia

        Yeah, don't judge a book by its cover. At first it looked like a great case since everyone was recommending it, but then I saw the most helpful review that rated it two stars, saying that it wears down really easily, as much as in a week. As for this official premium cover, most people who reviewed it said it didn't fit, even when it's an 'official' cover. And for the official case released by Google, it costs $50! Now I am stuck and don't know which case to buy. This is just sad.

  • The_NSA

    I've come to the conclusion that large quantities of drugs were involved in the creation of these prices.

  • baconslayer09

    Amazon has a pre-order for $39. This is a much nicer looking case than anything currently out there, but it's way too expensive for what it is. FFS, it's just as expensive as an iPad SmartCover.

  • James_C_L

    Blurex and go home.

  • Cory Wilson

    Why don't they ever make the smart cover option?

    • aquagene

      I think official companies are weary of making official covers folding covers like this with that functionality, for fear Apple will sue them, as Apple owns the patent to tri-fold covers with magnetic wake. Unfortunate really :

  • Adam Outler

    I ordered my case within the first minute of the Google IO announcement for the Nexus7 2012. Maybe they sold out for you?

  • Alain Lafond

    Really, $40.00, for what... For a chinese cover that you can buy yourself from China, without growing Jeff Beso's pocket...

  • kixofmyg0t

    I wanted this case, since it reminds me of the official folio case I had for my Xoom. I ordered a knockoff from Amazon..... which I never received.

    So instead I got a white carbon skin from dbrand and a tempered glass screen protector.

  • wickets

    thanks for the post......it brought out decent advice in the comments :)

  • Mister Sonny

    I picked up one of these (when it was on an even steeper sale) and have loved it.

  • miri

    As much as I loved the original Nexus 7, I absolutely HATED that there wasn't a single decent case for it.

  • Jiboy Kitsune

    its this came with stylus? I used same thin cover like this (leather) for my OG N7 + stylus - brand Suoshi... but I love this because its official accessories..

  • Gigum

    The device was only 235....Your telling me this cover is worth 20% of the price of the enture device?
    What a crock. Only an ass hat would buy this.

    • Jason Jia

      Why would someone be an ass hat just because they bought a semi-expensive premium case. I would rather pay more for a great case, than pay only like $10 for the Poetic Slimline, or the slimcase by MoKo on Amazon for which reviewers said that they wore down in a week or so, and even the magnets that are for the sleep/wake function are falling out.

  • Zack Nebbaki

    Here is what my Poetic case: http://imgur.com/a/S6888

  • TylerChappell

    The only thing "premium" about this cover is the price.

  • Lindsey Miller

    I thought the same thing when the first Nexus 7 released, and I think the same thing now - why would you build smart wake functionality into your tablet, but not into your official cases? It's just stupid.

  • Brandenlee

    I bought a dark grey one from newegg for $19.99 dollars with tax and free shipping. $21.79, I like it.

    • Mickey A Valentine

      Really? Can you share a link since the link I found for newegg shows the case is out of stock.

  • whispy_snippet

    No smart wake function? You're joking...

  • pytt

    Ebuyer in the UK has them as well.

  • Marius Piedallu van Wyk

    $40 is too much for a $200 tablet. I'll need a casing to protect my casing!
    The stand is useful, but at $40 , this only cuts into my budget for a newer gadget.

  • Ark

    Did any of you guys complaining actually have a N7 asus case? I did. It had amazing build quality. Made my N7 nigh indestructible. Didn't muffle the sound at all.

    It's not cheap, but trust me, it doesn't feel cheap either.

  • Tribe

    I just got the white case today from Gamestop. Ordered it last week online. It does not fit. All the cut outs are nice but the 2013 nexus 7 will not fit in it. Can get 3 of the 4 corners in, but not the 4th. Not even close. Took it back to local store and got store credit.