Another day, another cancelled Google product. Try to sound surprised as I report that the Google Catalogs Android app will go the way of the dodo on August 15th. Too difficult? I understand. I couldn't muster up any shock either. Catalogs scratches a very niche itch, one Google was willing to address on tablets but never bothered with on smartphones. While it's true that some people have installed the app, the vast majority of Googlers probably never knew it existed.


Google Catalogs provides a tablet-friendly interface for browsing - you guessed it - catalogs. Users can save products that catch their attention and even create collages. It isn't a bad app, just a tad unnecessary. This information will still be available online, and digital copies would probably make more sense distributed under Play Magazines (please, oh please, don't let this closure be the precursor to the surprise unveiling of Play Catalogs). The app is still available in the Play Store for anyone who wants to grow attached just in time to have it taken away.

Thanks, Aja.

Bertel King, Jr.
Born and raised in the rural South, Bertel knows what it's like to live without 4G LTE - or 3G, for that matter. The only things he likes sweeter than his tea are his gadgets, and while few objects burn more than a metal phone on a summer day, he prefers them that way anyway.

  • Dan

    But... but... nevermind.

  • Jdban

    "Try to sound surprised as I report that the Google Catalogs Android app will go the way of the dodo on Android 15"

    August 15th? I'm all for renaming August to Android though #HOLOYOLO

    • Robbie Ward


      • Guillaume ‘XpLoDWilD’

        It's 4.3 now.

      • http://GPlus.to/Abhisshack Abhisshack

        did you say Nexus420 ;-) In India, The term "420" is used to refer to a confidence trickster ;-)

        • Tarun Pemmaraju


          420 in North American drug culture is probably what #NEXUS420 was reffering to :)

          • http://GPlus.to/Abhisshack Abhisshack

            Thanks You Captain Obvious, what we would do, without your wisdom !

          • Tarun Pemmaraju

            Guess I could say that to you as well ;)

      • blunt4jesus

        xX4205nip4ki115Xx smoke 4 jesus

    • Simon Belmont

      Haha. Cue Apple user that calls Android 15 fragmented and laggy.

      Yeah, yeah. Android 15 will probably be like Android 15.0 Watermelon (by then they'll have switched to healthy foods) or something.

      • http://bertelking.com/ Bertel King, Jr.

        It will probably be Key Lime Pie. All prior versions were still called Jelly Bean.

    • http://bertelking.com/ Bertel King, Jr.

      I've fixed the sentence, but I'm not happy about it. #HOLOYOLO

  • Tamadrummer94

    There's evidence Wallet might find a spot in the Google coffin too.

    • http://www.nerdshowandtell.com nerdshowandtell.com

      Um no.. Wallet powers everything from the play store to anything you purchase through google..

      • skitchbeatz

        Mobile payments could die at any point though.

        • http://www.nerdshowandtell.com nerdshowandtell.com

          Its getting more popular all the time :) - despite what you think, it is the future. It's saved me a few times when I didn't have my wallet with me :) and no way Google would want to give up control on mobile payments and not even be part of the party :)

    • s_bomb

      It looked like the Wallet logo at a quick glance, I was worried briefly.

  • Princess Cadence

    Is this app only for some countries? I can't see it in Play store.

    • Mayoo

      Seriously, who cares now?

      • Princess Cadence

        Looks like I do. It's just a question..

        • John O’Connor

          Funny thing is, I didn't even know it existed until I got a Note 2 for my grandma and searched "Google" on the play store to see which of the apps she would need

  • http://www.anivision.org/ Christopher Bailey (Xcom923)

    I'm assuming this was supposed to be August 15th. But more importantly I'm a huge Google Fanboy and even I forgot about Google catalogs

  • https://plus.google.com/106721695871122826476/posts?hl=en Aja Hemphill

    I saw this because I thought it would be something my wife might like to look at on the new Nexus 7 but lo and behold, no sooner did I install it notified me of this. Oh well, no big loss I guess...

    • ddpacino

      Damn, there was another app I used on my phone to browse catalogs, but cannot think of the name -- uggh! I'll try to find it for you.

  • ddpacino

    Never used it. I'm all for streamlining their focus and cutting the fat.

  • Ryan Stewart

    Other than the Moosejaw catalog with the half naked women I dont think anyone actually used it.

  • Wazzifer

    Sonofabitch I actually loved that app.

  • dhruva


  • GreatNews

    whats next to die????

    • John O’Connor

      "Great" News. Oh wait, too late

  • RedPandaAlex

    Probably could have worked if they had more partners. I'd have used it if they had Ikea