While details are scant at the moment, Blackberry just dropped a bomb at BBLive: Blackberry Messenger is coming to iOS and Android "this summer" as a standalone application. After years of rumors, the company is finally taking the plunge and making its most popular app multi-platform. Brilliant.

The app will start initially be released with support for "messaging and groups," though additional support for for "voice, screen share, and [...] channels" will come later. It be compatible with Android 4.0+ devices and be available for free.

While this may be a big deal in itself, it may already be too late for Blackberry to resurrect its former BBM userbase – this is a move that could've helped save the company had it made the decision a year or two ago.

WATERLOO, ONTARIO--(Marketwired - May 14, 2013) - BlackBerry® (NASDAQ:BBRY)(TSX:BB) today announced plans to make its ground-breaking mobile social network, BlackBerry® Messenger (BBM™), available to iOS® and Android™ users this summer, with support planned for iOS6, and Android 4.0 (Ice Cream Sandwich) or higher, all subject to approval by the Apple App Store and Google Play. BBM sets the standard for mobile instant messaging with a fast, reliable, engaging experience that includes delivered and read statuses, and personalized profiles and avatars. Upon release, BBM customers would be able to broaden their connections to include friends, family and colleagues on other mobile platforms.

In the planned initial release, iOS and Android users would be able to experience the immediacy of BBM chats, including multi-person chats, as well as the ability to share photos and voice notes, and engage in BBM Groups, which allows BBM customers to create groups of up to 30 people.

"For BlackBerry, messaging and collaboration are inseparable from the mobile experience, and the time is definitely right for BBM to become a multi-platform mobile service. BBM has always been one of the most engaging services for BlackBerry customers, enabling them to easily connect while maintaining a valued level of personal privacy. We're excited to offer iOS and Android users the possibility to join the BBM community," said Andrew Bocking, Executive Vice President, Software Product Management and Ecosystem, at BlackBerry.

BBM is loved by customers for its "D" and "R" statuses, which show up in chats to let people know with certainty that their message has been delivered and read. It provides customers with a high level of control and privacy over who they add to their contact list and how they engage with them, as invites are two-way opt-in. iOS and Android users would be able to add their contacts through PIN, email, SMS or QR code scan, regardless of platform. Android users would also be able to connect using a compatible NFC-capable device.

BBM has more than 60 million monthly active customers, with more than 51 million people using BBM an average of 90 minutes per day. BBM customers collectively send and receive more than 10 billion messages each day, nearly twice as many messages per user per day as compared to other mobile messaging apps. Almost half of BBM messages are read within 20 seconds of being received; indicating how truly engaged BBM customers are.

Today, BlackBerry also announced BBM Channels, a new social engagement platform within BBM that will allow customers to connect with the businesses, brands, celebrities and groups they are passionate about. BlackBerry plans to add support for BBM Channels as well as voice and video chatting for iOS and Android later this year, subject to approval by the Apple App Store and Google Play.

If approved by Apple and Google, the BBM app will be available as a free download in the Apple® App Store(SM) and Google Play store. Additional details about system requirements and availability will be announced closer to the launch.

Cameron Summerson
Cameron is a self-made geek, Android enthusiast, horror movie fanatic, musician, and cyclist. When he's not pounding keys here at AP, you can find him spending time with his wife and kids, plucking away on the 6-string, spinning on the streets, or watching The Texas Chainsaw Massacre on repeat.

  • Andrew Kachaniwsky

    About time!

  • Chris

    Now Android users can talk to the three people who still use blackberry /s

    • spacekobra

      They are still super popular in places like India. I have friends who live there so BBM will be a great free alternative to messaging them.

      • http://profiles.google.com/jonathan.berntsen Jonathan Berntsen

        Isn't there any other messaging application available on the BB? Like Google Talk, for example, or skype. Just can't really see why I would switch to a service that's become available just now, when I could just as easily use an application that's existed for a while as cross-platform.

        • spacekobra

          There is, but none of my friends use them. Remember that we are not the majority. So I'd like BBM to communicate with people who use BBM exclusively.

          • Pallav

            There you have it, folks. Exclusivity! It's like Instagram all over again. My exclusive app isn't exclusive anymore. #FirstWorldProblems

          • spacekobra

            way to misrepresent what I said.

            If you can convince my luddite friends to leave BBM and use different apps then I will gladly not care about this app.

            Until then, I will look forward to being able to communicate with my long distances friends for free again.

      • ProductFRED


        - Whatsapp (yeah I know, free for a year)
        - Facebook Messenger
        - Viber
        - Live Profile
        - Kik
        - KakaoTalk
        - Google Talk

        etc, etc.

        • http://www.facebook.com/profile.php?id=1745689461 Hal Motley

          You can add Skype and Steam to that non-exhaustive list too. XD

          As I use both services frequently to contact people on my Android.

        • didibus

          Difference is, BBM was the only one a few years back, that's when they should have made in multi platform. Than maybe those alternative would not have come along.

        • Daniel McDermott

          You forgot Wechat. Incredibly popular in China, but a damn good app that works on nearly every platform and has group video, voice and completely free. Tecent just needs to make a better Android interface. The Windows app is beautiful, but the Android app looks like iOS.

      • Vu Viet Anh

        not really... I'm working for a company with an outsourced office in Sri Lanka. All of them want to go android because it's the most developer-friendly OS out of the whole bunch.

        • spacekobra

          Cool, things must have changed since I was last around that area. Crazy how fast things change.

      • http://www.facebook.com/profile.php?id=1653571802 Debadatta Bose

        Dude, in India, at least in Kolkata ALL the people who use BBM, have to keep WhatsApp. Why? Because using BBM = Forever Alone.

        • spacekobra

          I think things have changed since I last saw people then. I haven't been there in a very long time.

          • http://www.facebook.com/profile.php?id=1653571802 Debadatta Bose

            I guess. I don't know a single person using only BBM. Android phones are in excess here. WhatsApp is the way. Hike has seen a huge growth recently too. That's a really good alternative. Pretty well made app. Better than WhatsApp I'd say.

          • spacekobra

            I've never heard of Hike. Though I have noticed WhatsApp taking off.

      • http://GPlus.to/Abhisshack Abhisshack

        I live in Kolkata and it is not true , people mostly use WhatsApp then Google Talk and Viber.

        • spacekobra

          Well, its been a while. So I learned something new. You're not the first to point this out.

          Either way, I still know a bunch of people who use BBM exclusively,

          • http://GPlus.to/Abhisshack Abhisshack

            a bunch of ( ) never count as majority

    • http://twitter.com/mortodestructo Mort

      Downvoted by those same three Blackberry users.

      • spacekobra

        I've been downvoting everyone who thinks that their opinion of who is going to be using it is absolute.

        I will be using this, I explained why above. If people think that recommending all my blackberry using friends around the world to use something else is easier than me downloading an app then so be it.

        • Metallinatus

          And I will downvote everyone who can't take a joke as usual....

          • spacekobra

            Feel free to. I don't really care.

  • spacekobra

    Took them long enough, BBM is actually a killer feature. I'm going to use this a lot.

  • Sean

    I'm actually looking forward to this.

  • sickens

    Making it even easier for the loyal to switch! And now all that's left is a keyboard.

  • yawning

    Does anyone care now? I can hear the deafening silence from everyone who switched to WhatsApp years ago.

  • http://twitter.com/RyanDack Ryan Dack

    They should have done this three years ago. Now they are too far behind.

  • ProductFRED

    It's an interesting gesture, but I'm not sure how much it matters given the fact that there are a ton of better or at least equivalent alternatives; Whatsapp is probably its biggest competition, especially since it supports every platform including Bada and Symbian (mainly old Nokia feature phones), and BB OS. It might have mattered more a two or three ago, but it's simply too late at this point.

  • rhymiZ

    Blackberry is done #RIP

  • Brandon Fletcher

    Dear RIM,

    Step 1: Ditch your OS efforts, adopt Android 4.2

    Step 2: Create excellent E-Mail, messaging apps, and keyboard (purchase Minuum if your software engineers are short on help). Keep your Android nearly stock, but add in a nice launcher and make it "feel" like a RIM device.

    Step 3: Refocus your entire brand on producing nothing but high end Android devices with a sleek, executive look and design (breed your current hardware with an HTC One minus gaudy Beats or other hip youngster style branding). Stick to no more than two differentiating models across ALL carriers.

    Step 4: Enjoy your re-founded relevance in the smartphone world.

    A Former Blackberry Enthusiast

    P.S. We are power users. We want replaceable batteries and removable storage without design compromises.

    • N2fw

      I couldn't agree more, I've been screaming this same thing for 3 years. I loved Blackberry but with the outdated OS I dropped my 9700, bought a Nexus S and never looked back

    • http://twitter.com/AbhiRB Abhishek Sisodia

      their new OS is actually pretty good, still not as good as android, just coz it lacks apps, other than that it is super smooth and perfect for an average smartphone user, and definitely better than iphone. Also, All their new phones do have replaceable batteries and place for sd cards.

      • Brandon Fletcher

        It's nice, don't get me wrong, but when you're this far behind in the market, you don't have the time to catch up in the apps and features game.

        • Colin Kealty

          Heh.. Okay since clearly you understand their OS is good, take my other reply to you as a "why it's good" and more directed at others, and also I'll reiterate here, a partner with Google to have Android Apps from the play store run natively on BlackBerrys would be very interesting

      • Brandon Fletcher

        Also, I am aware that their new phones do have replaceable batteries and sd storage, but I picture some idiot at a board meeting that's trying to convince them that since it works for Apple, they should follow suit too. (I'm looking at you, HTC and LG).

    • Paul_Werner

      Dear RIM,

      Hire Brandon Fletcher. I'm sure he'd get you on track. Sounds like he has more sense than the people making decisions currently at RIM

      • Brandon Fletcher

        As long as they pay me in cash for the first year or so. I wouldn't want my salary in danger of becoming delisted.

        • Paul_Werner

          Ha, true

    • Fawoo

      I agree with everything except stock android. Not everyone likes it, and it does nothing really to sales (unless you have some substantial evidence to prove otherwise), so I wouldn't mind it if they kept the BB10 kind of theme they have now and just base it on Android.

      Well okay I also disagree with your high end focus.
      They should have 6 devices. High end qwerty, high touchscreen, low end qwerty, low end touch, a tablet, and phablet. That way they capture all markets, and have an option for EVERYONE.

      Focusing on a super long battery life is KEY.

      • Brandon Fletcher

        When you're rolling in the dough like Samsung, you can create 6 devices. When you're beginning the slippery slope of recovery, you need to focus on capturing one section of the market before you throw money and R&D all over the place and potentially dilute your newly founded focus.

        I said "nearly" stock, basically meaning cut the crap bloatware. I am in agreement with a launcher theme that maintains a BB feel (HTC creates a uniqueness like this with Sense 5.0). You cut the crap, you're less likely to slow your device down and keep battery life up.

        I would branch out to the tablet/phablet and low end world IF and ONLY IF my brand was a revitalized competitor in the market.

        • Fawoo

          Well you severely underestimate the power of low end markets. They definitely need to focus on several points, but not all at once obviously.

          Yes absolutely. Keep out unnecessary apps/bloatware that don't provide anything to the device itself. Make sure users get the most out of their device storage (if you market 16GB, make sure it's close to that number free and not 8GB free, 8GB already used). So I definitely agree with that I missed the "nearly" part.

          I think If I had a year, the schedule would be; high end flagship device Early Q1, high end qwerty late Q1. Then late Q2 I would release a low-mid end version of the flagship/qwerty, especially to emerging economies such as Brazil/India/etc. Late Q3 = Tablet, and Late Q4 a phablet.

          • Brandon Fletcher

            I'm not disputing the power of low end markets, but one thing I do respect about Apple is that they haven't touched low end markets with a ten foot pole and are still immensely profitable. It's been six years since the first iPhone, and there's just now talk of them dabbling with lower end devices. When you're on top, you can create low end all you want. When you're on bottom, and you start with low end devices and work your way up, people have a hard time taking you seriously. Look at they way people balk at any attempt by LG to penetrate the high end Android market (read the comments on this site for any recent LG device).

            If tomorrow ZTE announced a new flagship octa core phone with a 5 inch 1080p display coming to the US at $650 off contract, I don't think very many people are going to be placing pre-orders anytime soon.

          • Fawoo

            Apple is/was in a very different position though, and low end markets weren't all that popular. The iPhone was a revolution in the mobile industry, that's how they got to the top by starting a whole new world of mobile devices (well we can debate if they 'started' it or not, but fact remains they popularized touchscreen phones). So you can't say now that companies should sort of imitate that and stay away from the low end markets just because Apple hasn't done so. Apple also failed to realize the potential of a 7" low end tablet market. ;)

            I'm not saying to work from the bottom up. I'm saying to provide devices for every range of the market in a streamlined fashion. 6 devices, 6 different markets, and that's all you really need.

            Also what was the point with the ZTE? Not understanding that part.

          • Brandon Fletcher

            I chose ZTE because they don't have any high end hardware that I know of. They cater exclusively to low end markets, at least that's my experiences with them here in the US. Basically when I said ZTE, it meant "Insert low end device manufacturer of your choice" to that sentence.

        • Phill_S

          This post deserves upratings, too.

          However, one thing to note from the OP that started the comment thread, if I were BB I would do Android on a hardware keyboard phone that is high end in every way.

          It is a niche that isnt being filled, has enough of a demand that it could sustain the company until it branches out and it would marry the OS people clearly want with what BB is known for, namely hardware keyboards.

          I also think BB should create two devices and two only. One a hardware keyboard Android phone as mentioned and the second a tablet. A business focused tablet that would be something like the Surface or Transformer with a keyboard as a feature with a partnership with Officesuite Pro for their own BB-Office on the tablet and phone bundled in the unit price and make a show of it being a tablet for productivity could capture a key demo in a growing marketplace.

          Also they should invent a time machine and start to do this over a year ago. Sorry BB, but its probably too little too late now regardless of what you do.

    • Colin Kealty

      BEFORE READING: Please note more than anything I am an Android Fanboy, I'm just an informed Android Fanboy who understands that the competition has potential and why (yes that even includes iOS)

      Their current keyboard is actually (in my opinion) ahead of stock android one, and many of the alternatives I've tried. It does lack swipe, and that upsets me, but their current implementation of the keyboard is very good.

      As for switching to Android.. besides the fact that that really will not happen, I don't think it's a good move. What WOULD be interesting would be make blackberrys able to access the play store and install android apps, partnering with Google of course.

      Why not switch to Android? I don't think anyone really understands what's behind the software in a blackberry 10. QNX wrote the software powering them. QNX is one of the biggest software companies in the world, and you know what their OS runs on? Almost everything. It runs in nuclear power plants, trains, planes, cars, traffic lights, so much stuff that crashing is literally not an option because if it crashes the consequences could be huge (plane loses all computer systems? Not an option...) That means that the BlackBerry 10 devices out there are running software that has literally been designed to never crash. Yes apps will freeze, or touchscreen driver will stop responding, but that can be fixed and improved, as much as I love android, you have to admit it's base software is (relatively) not stable, and that is way harder to fix than an app or a driver.

      • Brandon Fletcher

        As good as that is in theory (the Google Play partnership & compatibility), read my reply to spacekobra down below as to why that's not what I believe RIM wants. It's all about getting the app market cut, and it's too late for that.

        As much as you like their keyboard, you still bring up the Swype conundrum. I can't have a BB10 or WP8 device as my daily driver; when I can smear 60+ words per minute with my thumb in one hand, there's no way I'm going back to pecking two handed just to send a quick reply. I may not be the vocal majority on that issue, but there's enough of us out there to where it makes an impact in sales of devices without that ability. There's at least a dozen or more keyboard developers that have implemented that ability, including Google and Samsung's stock respective keyboards. If that feature pulls enough weight to get them onboard, there's something to it.

        You pointed out "I don't think anyone really understands what's behind the software in a blackberry 10". That info you gave on QNX and why it's special is new information to me - and I'm a geeky tech enthusiast. If I didn't see or understand that, how does RIM expect everyone else to?

        You can't convince everyone that you're a world class runner when you've been losing races (badly) for years on end. Half the time you were off frolicking in the poppy field still convincing yourself you were running the race. Now that you're back on pavement, getting a fair shot at the gold is pretty tough.

        My point is is that the focus is in the wrong place. I love the fact that their O/S doesn't crash. Does that really matter to the places it should? Corporate and government clients are ditching Blackberry devices en masse to Android to IOS.

        I'm not disputing any of your points, I'm just playing devil's advocate/realist in this discussion. If you want to take me to the idea brainstorming room, I'd suggest this: "Hey QNX, here's the only hardware variations we're sticking to for awhile. Here's the android source, here's the driver source. Work your stable software magic and compile it all exclusively for our devices." That's a scenario that gets me interested. I know it's not realistic, due to GPL and whatever other software licensing and design that's over my head, but hey, it's fun to dream.

    • http://twitter.com/vikramadityarai Vikramaditya

      The first step was enough. Here sir, take my 'like'.

    • Tyler

      This is exactly what I've been saying for quite some time now.

    • Freak4Dell

      I think RIM could have kept a lot of business users if they had done Android phones with enhanced security apps in their traditional portrait QWERTY form factor.

    • http://GPlus.to/Abhisshack Abhisshack

      RIM need to hire you , really they need to hire you , I'm Serious

    • logitec

      as good as it sound, it will never work, Brandon.
      Blackberry is very secure, and they recent BB10 use real-time QNX OS.

      do you think they willing to 'downgrade',
      from a secure & real-time OS,
      to Android OS, which is super insecure and resource hog (read: Virtual Machine).

      not gonna happen.

      don't get me wrong, I use 2 android phones at work. and I love them.
      that's why I know it's very insecure, battery hog, and sometimes unreliable.

      I have used BB7 in the past (before switching to android). it's very secure imho.

  • spacekobra

    Am I the only one here who thinks Blackberry 10/BBM is not a horrible platform?

    • Vu Viet Anh

      Looking by the amount of downvote, yes.

      don't get me wrong. It's good compared to the likes of, say, Symbian. But it's so behind iOS and Android and EVEN WP8 that it's not even funny.

      • spacekobra

        I'd actually put it on par with WP8, but that's me. I'm just going to take the downvotes. They don't do anything.

    • Evan

      I got to play with the phone for a bit, and it wasn't horrible. There were some quirks and unexpected actions, but it looked fine.

      I really liked the camera interface, where you could scroll through burst shots and pick the best one.

      • spacekobra

        They have some great ideas, I hope they can flesh them out.

    • Brandon Fletcher

      Blackberry 10/BBM is a very nice platform. At this point though, it doesn't take a genius to realize that they'll never catch up in the OS game. I love WebOS; that doesn't mean that tomorrow I can throw it on some new devices and everyone will suddenly adopt and support it.

      I believe that the only remaining driving factor here is greed. They want a piece of that app market money. If that wasn't their motivation, they would've shifted focus a long time ago.

      Look at computer operating systems and game consoles. There's room for no more than two or three major players at once. Why? It all boils down to developers and development teams. The windows phone platform is already having a tough enough time getting common major app developers onboard and it's backed by huge names (Microsoft and Nokia) with vast experience in hardware and software. Why does RIM (who is tiny in comparison to the other juggernauts) think they have something that can suddenly outperform and outsell all the competition? I love rooting for the underdog, but at some point long ago RIM needed to take a good hard look at how things are and what their chances were. In order to suddenly accelerate yourself into this type of market, you have to have something incredibly unique in scope and execution in order to move units and motivate developers. As good of an effort as it may be, it's simply just not there.

      • spacekobra

        Yeah, I totally get where you are coming from. I just these comments are a tad unfounded is all.

        I think this is the best decision for Blackberry to make. As people like me who have friends who won't leave blackberry have a way to communicate with them without facebook.

    • https://plus.google.com/111019692970182387850 Carlos Sarthou

      I got to play with a Z10 for a bit and it didn't seem horrible to me. Looked and felt really slick. The keyboard was quite a joy to type on but, since I don't really use predictive text, that nifty thing with the words popping up from the keys would pretty much be useless for me. The hardware, I thought, was really good. Loved how it felt in my hand.

      Really, the only thing that threw me was the fact that most of the gestures were a bit confusing. I was never really sure what a certain swipe would do or where it would take me and I'd often find myself stuck somewhere without actually how to get to another part of the OS. Then again, that'd probably cease to be an issue for people who get used to it and actually learn how to navigate it. Was really jarring though.

      Good hardware. Good platform. There's some promise in there for more good things yet to come but, in its current state, I find it difficult to make an argument for people to switch if they're already well-versed in another platform and heavily immersed in its respective ecosystem.

      • spacekobra

        I agree with everything you said.

  • adi19956

    They should have done this two years ago. I don't think anyone will notice now

  • http://www.facebook.com/profile.php?id=1745689461 Hal Motley

    This is an interesting move and definitely one that seems out of desperation. I remember there were rumours a couple of years ago, but now we actually have a formal announcement! I wonder how the adoption rate will fair as BlackBerry attempts to make its comeback after losing so much marketshare to iOS and Android.

    Also Cameron, I am no huge BlackBerry fan but I do know that BlackBerry is spelt with both B's capitalised. Just a tip. :-)

    • flosserelli

      I thought it was spelled "DOA"

      • http://www.facebook.com/profile.php?id=1745689461 Hal Motley

        That's a good joke! XD

  • Karan Bhansali – India

    not a good move. People had a reason to buy Blackberry devices. BB10 isn't even near Android iOS and WP8. Woth it coming to Android that to for free, man that's like shooting yourself in the head. RIP Blackberry.

    • Karan Bhansali – Imdia

      with* too*

      • spacekobra

        There's an edit button, just so you know.

        • PhilNelwyn

          No hyperlink on his name: he commented as a guest, thus can't edit his comment.

          • spacekobra

            Oh, I didn't know that guests could edit. Thanks.

          • PhilNelwyn

            You're welcome.

          • Alok


            You can edit though :p

          • spacekobra

            -___- thanks :p fixed

    • spacekobra

      Did you try it?

    • didibus

      I disagree. I think building apps for competitors OS is very smart, and can act as a virus. Make BBM a great app, have a lot of android users install it and register a BBM account for it. Eventually, add more and more services, photo sharing, cloud storage, notes, etc. At some point, the people that are getting entangled in those offerings will need to get a new phone, and I'm pretty sure they will look at the Blackberry phone a lot more than if BB had never lured them over with good app offerings on competing platforms.

  • Adam Miah

    Too late. The END.

  • Kudun Simerewe

    I agree with the majority of apolicers: If they did this 3 yearg ago they would be unstoppable by now. But they thought that hardware was still relevant, at that time.

  • http://www.facebook.com/JazzWilly19 Jason Wilyandi

    Why not Android 2.2 or 2.3?

    • cbstryker

      Because Android 2.2 is 3 years old now. Every single device on 2.2 or 2.3 should have been upgraded to 4.0 a long time ago. But that's a whole other topic.

      • http://www.facebook.com/leonardob0880 Leonardo Baez

        only if manufacturers relase the update... i have a phone and tablet that will be forever in 2.3 thanks to samsung

        • https://plus.google.com/111019692970182387850 Carlos Sarthou

          No aftermarket firmware available for both of 'em?

        • cbstryker

          Hence my "But that's a whole other topic" comment.

  • Umar

    Cameron, i guess i was a bit late on my tip, just sent an email to your tipster address!

  • http://www.facebook.com/sugihc Sugih Cah

    Me like! Finally! Late to the party, but let's dance! Btw....even rim hates wp8. Sorry Nokia. Great camera though.

  • http://twitter.com/Mobilenerdy Mobile Nerdy

    sorry Blackberry...too little, too late... "PIN's" are lame and will never be the standard for messaging clients again...VIVA Whats APP!!!!!

  • mesmorino

    Meanwhile at WhatsApp HQ, the guys are rolling in laughter

  • http://www.facebook.com/leonardob0880 Leonardo Baez

    late as always BB

  • deltatux

    This seems useful in Canada at least, I still know many BlackBerry loyalist, now it'll be easier instead of me forcing them to use SMS or WhatsApp. Like the article said, if this was released last year, they would have retained some traction ... but like I said, I guess it depends right? At least I can communicate with those I know who ditched their dumb phones or even Android/iOS for the new BB10 (yes these do exist, I know several friends and family who did).

  • http://twitter.com/vikramadityarai Vikramaditya

    Epic lulz!
    BlackBerry sharing the only thing it's fanboys thought made it unique!

  • mechapathy

    (In movie guy voice) In a world saturated by many cross-platform messaging services, one man, one fruit, one Canadian company wants to change all that. This summer, get ready for the ride of your life. Critics are calling it "yet another messenger," and giving it "my two thumbs elsewhere." It. Is. Blackberry Messenger.

  • Javier Maria Casares

    Too little too late. That should be a BlackBerry trademark. And at some point in time I was a big fan of them. :(

  • DaMeatMan

    Blackberry is about 2 years too late with this. Who really cares if they release bbm for IOS and Android? How many users are actually still on BlackBerry? I can't name a single person i know who still uses one, so why would this news have any kind of significance today when the majority of smartphone users have already transitioned to Android or IOS? I'm an Android user, and i can tell you that there is no shortage of instant messaging apps like BBM that avoid txt messaging, so this news has ZERO appeal to me!

  • pmshah

    Whether it will succeed or not will depend mainly on the cost of BBM service. On my 40th wedding anniversary I was gifted a BB Curve. There was no question of subscribing to BBM as yearly subscription would have amounted to half the price of the phone itself. For the same amount ( 1 year subscription value) I went out and got me a low cost android gingerbread device for my second phone. Using WhatsApp, Viber and Skype with 24/7 internet through wifi I am able to remain in instant contact with family members spread across the globe from NZ to California for FREE ! Who needs BBM?

    What they could do however is come out with android versions of their calendar and contacts application, even at a cost. They are THE best. I am of course applephob.

  • alhawray


  • http://GPlus.to/Abhisshack Abhisshack

    how cares of BBM out side of BB phone users !!??

  • Tongue

    I read in another article that the "BBM app for iOS and Android won't run on tablets at first". I don't see the sense in this. Has anyone else heard anything similar or do you have any comments?