It's been a while since we've seen a significant update to the look of the Google Play Store - in fact, it's been in its current form since before the "Google Play" brand superseded the Android Market. But it looks like there is a new version in the works, and it's quite a change to the Store we've become used to. Droid Life got a hold of an APK that purports to be build version 4.0.16 of the vending app.


The interface on display is much lighter than what we're used to seeing, more like the web version of the Play Store. The home page is still divided into the various apps/music/movies/books/magazines departments, but the layout is split into standard Holo tabs. Featured content appears to get its own card, usually split into three highlighted Play Store entries. The curated lists of apps and other content still get a full-width banner. Sliding left or right gets to the more familiar list of top entries for the various sections, and the focus is more visual than the previous version of the Store.

Lists across the UI seem to be modeled after the cards in Google Now, though presumably it'll look very similar on just about any Android phone. Highlights include a pop-up message that disappears after updating an app (as the old Android Market used to have), a unified Update All button (even for just one app), and a more distinctive separation of the sections with their familiar color-coded headers.

There's no download link provided, and many of the functions in the previewed app are non-functional, so it's either an elaborate (and unlikely) fake, or a very early build. In the case of the latter, there's no way to tell when we might be seeing go live, though we wouldn't be surprised if it went out in an auto-update in the next month or two.

Update: Android Police has obtained a copy of the 4.0.16 version of the Play Store. Unfortunately we can't distribute this unfinished APK, but we can confirm that it's genuine, and we'll be doing a hands-on shortly.

Source: DroidLife

Jeremiah Rice
Jeremiah is a US-based blogger who bought a Nexus One the day it came out and never looked back. In his spare time he watches Star Trek, cooks eggs, and completely fails to write novels.
  • huehuehue

    Looks amazing. Hope Play Music gets a similar revamp soon.

    • RaviShah

      it desperately needs an update

    • heat361

      Yes play music definitely needs a new design. Most of these apps that Google are update are getting a card sort of ui like Google Now.

    • http://www.androidpolice.com/author/ron-amadeo/ Ron Amadeo

      Maps Navigation needs to be next to get a revamp. Music is at least Honeycomb-themed. Maps Navigation is Gingerbread-themed.

      (also Google Play Music+)

      • Max Barlow

        Anyone ever told you, that you're frinkin awesome?

        • nawa

          Yep, everyone did.

      • mgamerz

        And the Google + first time signing in is clearly gingerbread... Looks awful on a brand new nexus.

      • adi19956

        Buenos dias that looks good!

      • Greg Sanders

        I started using navigation recently; it desperately needs a redo, even over the gingerbread theme issue. The UI changes constantly, leading to a frustrating user experience. I can never tell where I'm supposed to look for info, as it changes dynamically.

      • http://twitter.com/JoseBond1 JoseBond

        like Benjamin answered I am stunned that anyone able to get paid $7425 in four weeks on the network.

      • http://twitter.com/JoseBond1 JoseBond

        ....----goo.gl/xJLsK (Home more information)

  • James Jun

    It feels generic. Honestly, that's the vibe I'm getting. I feels half baked, really lackluster, and not premium. We need designers, and whether we like to argue it or not, designers like premium products. This doesn't feel premium. Sure, it's a fresh coat of paint, but it feels nothing like the professional and designed look of the iOS App Store. The App Store feels premium, and designed apps stand out more in this environment. This redesign keeps a lot of the old stuff in Play Store 3.0, without really expanding and rethinking about how things could be done better.

    I'm a little disheartened if this is what Google is going to roll out later on.

    • Jeffery Keel

      I couldn't disagree with you more. iOS' App Store has been the same since it was introduced. Apple changed a few colours but that's the extent of updates. If you think it's better well... that's just straight up ignorant dog.

      • James Jun

        Same yes. But well-designed? Also yes. This is the same as well. But it's not well-designed. You say Apple changed a few colors. But colors can go a long way. Apple basically changed the App Store from generic blue to black bold. It's feeling is that of quality.

        Just out of interest, what COULD Apple add to the App Store to make it better?

        I'm an avid Android user, maybe even a fanboy, but you can't deny that Apple knows how to get some elements absolutely right in its design (although that ability is diminishing lately...).

        • ScottColbert

          The Apple store may be many things, but well designes is not one of them. Even Apple fanboys (the non rabid ones) say the same thing.

        • http://twitter.com/navjotbatra Navjot

          That's funny because the new app store was actually criticized for it's design.

  • http://www.facebook.com/RobJohnson90 Rob Johnson

    Ugh, Holo's gotten the Play Store now too?! >_<

    • nsnsmj

      The current Play Store is already holo though.

      I've been seeing comments like these a lot for some reason. Almost all of Google's apps are already holo. The Google Now design is just an evolution of it. That in no way makes the older version of holo non-existent. Hell, the tabs and action bar are exactly like the current ones that already exist in current holo design.

      Holo started with Honeycomb, was refined in ICS, and spruced up even more in Jelly Bean. The Next version of Android is probably gonna completely use the newer evolution of holo (Google Now). What you like is the current/older version.

  • jonathan3579

    I know there will be a lot of naysaying but I personally like it. Google needs to lead by example and update all their apps to reflect their newfound UI.

    • Justin Winker

      Starting with... You guessed it.. Play Music and Navigation.

      • jonathan3579

        Totally agree! It's very sad that iOS now has a better Google Maps experience than we do.

  • Mendestein

    Fugly... Google's designers suck...

    • http://www.androidpolice.com/author/ron-amadeo/ Ron Amadeo
    • Ygor Vaz

      I liked the books and magazines section showed in the images, but pretty much disliked the "my apps" section and some other showed in the video. -getting down voted for showing my opnion in 3...2...1..-

  • HotInEER

    It looks good and is definitely needed.

  • http://twitter.com/beanfarmer beanfarmer

    is the theme green because of keylime pie?

    • bloomtronzero

      It changes colour based on which section you're in, be it Movies, Music, Apps, etc.

      • Justin Winker

        If I recall correctly, Movies = red, Music = orange, Apps = green, Books = blue, and that's all I remember.

  • http://kennydude.me/ Joe Simpson

    I hope Android Police get their hands on it and tear it down! :D

    • http://www.androidpolice.com/author/ron-amadeo/ Ron Amadeo


  • Jamal Adam

    This looks really nice and a lot simpler than 3.10.

  • mesmorino

    I have never gotten a play store update over the air, not even when it was the android market. I've always had to download apks

    • Justin Winker

      Because you download the .apk is why you never get the update OTA... have patience. I didn't upgrade my market .apk myself, it was automatically updated, and I've received every update since then OTA.

  • Davy Jones

    The redesign does look modernized, sort of like their update to the youtube app. Unfortunately, it looks like it lowers information density (e.g. more scrolling neccessary on the "my apps" screen and the app download panel takes up more space on app pages) and it still doesn't give us useful functionality like including a list of paid apps. I don't like how unistall and update buttons are right on top of each other (and they look kind of small too) making it much easier to hit the wrong one.

    I wonder if we will see more of those textured colored action bars in KLP.

    • jamma

      II wouldn't worry too much about information density. With 4. 7 inch 720p screens becoming the norm and even bigger 1080p displays around the corner, I think a bit less information cramped into every space might be a good thing, especially to the "normal" user.

      • Davy Jones

        The thing is, in the video an above 720p device was used and with the redesigned market it had less information density than the old market on my WVGA screen. For example the "my apps" screen has around 5 1/2 apps listed on the screen while on my phone I can basically see 7. For some reason, though, elements that should be larger and easier to press, such as the "update" and "uninstall" button, actually look like they are smaller and closer together here. I think in general I find that even the larger phones sometimes suffer from a lack of information density and that is why I would rather if empty space were only utilized for usability and not just aesthetics. And I will admit, this new market does look a lot better than the current one.

        • ac

          First thing I really noted was the "update" and "uninstall" button arrangement. Agreed, they look too small and close together. It's going to require more precise tapping to avoid hitting the wrong one and accidentally uninstalling apps.

  • http://flavors.me/sabret00the sabret00the

    The card theme to me is just a squarer-flatter version of its, as such, I've never taken a liking to it.

  • http://twitter.com/sianhulo Simon Hurtado

    why do you show this?Now we want it even though we can't have it

  • ithehappy

    Where is the apk?

    • ScottColbert

      Read the damn article and not just the headline.

  • Ray

    You can't distribute it?? Then send it to me and I will happily distribute it!

  • TechGuy21

    give us the APK. AP. you are known for doing that. or leak it to the internet somehwere.

  • Tj Hafer

    Tablet difference?

  • Adam Miah

    Could be better, I mean have a look at 'Expedia' app... It's giving Google run for its money at its own game.

  • http://twitter.com/navjotbatra Navjot

    What does the menu button on all the cards do?

  • http://twitter.com/navjotbatra Navjot

    Looks nice, but I don't like the pattern on the action bar. Much better when it's just a solid color imo.

  • Nick Schiwy

    I don't think Google is going to be happy that this leaked. Haha Good news, though, AP!

  • mechapathy

    Today, the Play Store, tomorrow Maps and Play Music! *fingers crossed* I think I/O, as always, is going to be a very exciting time.

  • BrianLipp

    Dont forget to check it out on a 10" tablet to see how it adapts. Im guessing it just shows 3 of the tabs at once.

  • http://twitter.com/whatisajimmy jammy

    Did anyone else see a pig fly today?

  • Joseph Cascio

    Son of a bch..still can't filter Purchased apps only.

  • http://katzmatt.com/ Matt Katzenberger

    Don't know if it's fair to say it's "In The Wild", when it seems only tech blogs get to play with it.

  • metalmayne

    why haven't they added a paid app filter yet in my apps.... This has to be the single most wanted thing right now from that section and its getting annoying scrolling down for minutes looking for apps you paid for in the past

  • http://twitter.com/ashutos1997 ashutos jain

    Android police please share the apk

  • rmean

    so, more white.. hope someone will come up with inverted ;-)

  • http://twitter.com/one_solo Nuno Guerreiro

    Leak it please!!! put it on file shares!!!

  • heat361

    Couldn't have said it better myself.