unnamed (3)

Look, Gamevil, we need to talk. You folks have been doing some fine work in the mobile gaming world, you really have. Zenonia, Baseball Superstars, Colosseum, well-made titles all. And I'm sure plenty of cash-strapped gamers appreciate that the vast majority of your games can be played for free. But in the last few months, you've become the poster child of everything that's wrong with mobile gaming.

2013-02-08 13.38.48

Case in point: your brand new entry in the much-loved Cartoon Wars series. Cartoon Wars: Blade takes a more old-school approach to the action genre, with simple Battletoads-style 2D fighting. There's a pretty interesting inventory and weapon system, too, with two active melee weapons and a ranged weapon functioning as a special attack. All fine and good. The problem is everything that's built around it.

Is There A Game In Here?

2013-02-08 13.33.41 2013-02-08 13.35.39

First of all, as soon as the game is launched, rooted users will get a root permission request. Stop that. I know you're trying to keep naughty gamers from cheating and getting free in-game currency, which directly impacts your bottom line. But it's affecting some of your perfectly legitimate customers in a very insistent and creepy way. With as much in-your-face marketing and in-app purchases as you have, you can afford to ignore a tiny subset of rooted cheaters. And I see that it requires a constant net connection. Not just an initial verification, either - players will be booted out of an active game if the connection is cut. Why, exactly? Did you think that no one would ever want to play off of a WiFi network?

2013-02-08 12.35.43

Now, before the game starts, players get a full-screen pop-up ad for Baseball Superstars 2013. I assume that it's for Baseball Superstars, because the title is right there in bold, and it's just possible that there's a baseball diamond beneath a chorus line of super-deformed anime strippers. I'll applaud your commitment to diversity on the playing field, Gamevil: your all-female team is comprised of a sexy nurse, a vampire, an android, a Viking, and one very confused-looking damsel in evening dress. But perhaps it should have occurred to you that marketing a franchise that fits firmly in the "Teen" category (or would, if your games were rated by the ESRB) before a game starring an ostensibly sexless doodle is sending mixed messages. Players can't advance the game without being sent to the Play Store page for BS2KIII or hunting for the "X" button among the yielding flesh and occasional glimpses of turf.

2013-02-08 12.35.49

Now they're at the main game menu, only to be greeted with another ad, this time covering the title of Cartoon Wars: Blade (you know, the game I'm actually playing right now). Gamevil, do you want me to play this game, or spend the rest of the day browsing the Play Store? At least this one doesn't keep me from actually advancing, and can be safely ignored. Which is good, because I get the distinct impression that these 2002-era pop-up ads are never going away.

Introducing The Difficulty Sine Wave

2013-02-08 13.03.15 2013-02-08 13.03.42

After a brief cinematic, you're presented with the inventory screen. We'll just skip this for the moment to get to the actual battle. It's a simple game: you've got two main melee weapons, short range and long range, that can be switched at any time. A limited ranged attack (a bow and arrow for starters) works as a special. The melee weapons wear out, so rely on one for too long and it will automatically switch. Why? I suppose steel gets tired.

2013-02-08 13.43.30

One surprisingly difficult battle later, and you're back at the inventory screen. So, an endless succession of bad guys interspersed with inventory management - why not, it worked for Battleheart. My first victory netted me with 138 coins and zero jewels, but surely that's enough to get me a sword that won't get winded after a few swings, right?

2013-02-08 13.04.23 2013-02-08 12.47.10

Nope. My valiant slaughter of doodled monsters is worth just enough to upgrade my dagger to Level 2, and nothing else. If I want a better sword, or something besides a "Cane of Love" (no, I'm not making that up) for mid-range attacks, I'll have to find some jewels. My character seems to have been behind the door when the long-range weapons were handed out, because the next step up from a bow and arrow is a freaking machine gun for twenty jewels - and keep in mind that I haven't seen one yet.

Pay $2.99 Not To Suck

But of course, this is a Gamevil title! I can always pay to advance! It's a good thing that the in-game store is accessible from literally every game screen that isn't an advertisement or an active battle. For a single dollar, I could get enough gems to buy weapons that will unleash a cartoon genocide... at least for the next few levels. When I'll invariably need to buy some more. A $50 purchase, enough to buy a full PC game or dozens of paid mobile games, would probably have me set for a month of play.

2013-02-08 12.46.35

Cartoon Wars: Blade is the logical progression for Gamevil, a company that has been treating mobile gamers like bigger and bigger cash cows. This developer is not the only offender, but it seems to be the worst by far. The strategy must be working - they bring out another handful of games every month, all free, and all packed to the gills with in-app purchases.

Believe it or not, I'm not completely opposed to the fremium model. It's a legitimate way to attract gamers who otherwise wouldn't play a game, because they won't (or can't) spend a few dollars for a new app. But in-app payments and microtransactions are a slippery slope. It's fine if the things you're buying can be legitimately earned by playing the game in a reasonable timeframe, and don't turn the difficulty curve into a roller coaster with a quarter slot at every dip. See the PC version of Team Fortress 2 for a great example of a fremium game done right.


But developers like Gamevil and Glu have abandoned all pretense of pacing, or skill, or even difficulty. Every new game that they publish has the sole purpose of forcing you to spend real money, via insane difficulty, grind-fest gameplay, or both. It's manipulation, pure and simple. Development has shifted from answering the question, "does this change make the game better or worse?" to "does this change make the player more or less likely to give us real money?" This is what has landed EA in hot water for including in-app purchases in a full-price console game.


In case you couldn't tell, we're pretty soured on Gamevil at the moment. This particular game won't be making it into the next roundup. There are better ways to make money with game development, if not quite so lucrative. Release a free demo for the paid game. Put some advertising in - and not just for other manipulative titles. Maybe just exercise some restraint when pushing players towards in-app purchases.

Jeremiah Rice
Jeremiah is a US-based blogger who bought a Nexus One the day it came out and never looked back. In his spare time he watches Star Trek, cooks eggs, and completely fails to write novels.
  • Swede

    Mika Mobile abandoned Battleheart in 2011 but keeps adding content to the iOS version.

  • dqdfx

    gamevil is a horrible company, and I hope people realize the "evil" part of the name isn't a joke.

    They really do bring the absolute worst to mobile gaming.

  • fixxmyhead

    these cartoonwar games suck. i got bored of them in 5 mins

  • http://twitter.com/andrewr91 Andrew

    You guys should give Book of Heroes a try, it's a F2P rpg style game, but I've been playing it this week and haven't spent any money, it's a very well designed game. I might pay a few bucks because I've been enjoying it so much.

  • http://twitter.com/FHL09 Troy McKay

    This article is well written, I don't normally comment but I couldn't resist.

    See I know Android, I've grown with Android, anyone that truly knows me (such as Artem) knows this is true & I have seen a trend starting to develop here.

    Many developers are only in it to make a quick dollar, fun games that are crippled rendering it impossible to pass without shelling out $1.99 for that other car or $4.99 for that special bird.

    I get it, I get development is hard but don't force it upon your users to pay, at least make it a little difficult but not impossible to pass a level.

    See when Google announced in-app purchasing I was excited for the possibilities, now I'm regretting that Google provided that medium.

    • marcusmaximus04

      I'd rather just see a shift back towards paying up front for games(or have an in-app payment to progress beyond a certain point that can be considered the end of the demo). It's why I'll never do this kind of thing for my own games, regardless of how much extra I could make doing it. I care too much about games.

      • http://www.about.me/FHL09 Troy

        I would also love to see that shift back, I have spent literally hundreds on apps & games & in all honesty 85% or more are payment up front, very few are in-app.

        Fact is if an app requires an additional in-app purchase I tend to steer away from the app altogether & given I am only but 1 user I am sure many others do the same, I hate the idea of hidden costs which is what I feel in-app is currently targeting itself as though I am sure it isn't what Google had intended when they implemented it.

        Some developers (you being one of the good guys, in fact I think I own one of your apps, what is your publisher name?), yes SOME developers charge you up-front & then hit you with a pretty much required in-app purchase to commence with the game cough*Angry Birds Space*cough.

        Those are the worse form of money loving devs, both this Cartoon Wars & Angry Birds Space are perfect examples of how to NOT use the in-app feature.

        A good example of how to use an in-app feature is something like Stair Dismount, you have the basic levels that you can get by on & you have additional levels for a small in-app purchase which isn't required to enjoy the game but rather there as a option if you want a bigger experience but again you can still get away with using the app with no commitment to buying a single thing, this is what excited me when I heard in-app was coming to Android but yes as of late developers such as the example use in this article have driven me off almost any in-app buying.

        • marcusmaximus04

          My developer name is "MarcusMaximus". I've made a few things over the years. First thing was a little openGL demo called "Flyer" back when the G1 first came out where you basically could just fly around a small map with randomly generated terrain and there were enemies that'd shoot at you. Eventually I got into the modding/ROM community and made a couple apps that handled moving apps to the sd card on the G1(this was before android added that functionality natively) and an app that handled overclocking.

          More recently, I've been dedicated to games. I released a platformer in late 2010 called "Cellulon: Attack of the Virii" that, due partially to insufficient marketing, only sold about 30 copies or so. And then lately I've been working on a much more... involved title called "Sic Semper" that I hope to release... well.. some day.

          • http://www.about.me/FHL09 Troy

            Found you: https://play.google.com/store/apps/developer?id=MarcusMaximus

            Your name is so familiar, I am sure I have used something of yours before but could be wrong!

            I will be keeping an eye out for Sic Semper & based on my conversation with you I will vow to buy it, granted it's compatible with my device at the time (Currently: Galaxy S3)

          • http://k3rnel.net Juan Rodriguez

            Marcus: I wanted to try your game, however I can't...

            This app is incompatible with all of your devices.

            Galaxy Nexus
            This item is not compatible with your device.
            This item is not compatible with your device.

          • marcusmaximus04

            Ya, I havent updated it in a couple years now. At this point I can't guarantee it'd work properly on modern devices. Sic Semper should be (and already is) a much better game... when its finished.

          • Helio

            Marcs: I became a very selective Android player, mainly because most of the paid games are lame. And not because they are short or have bad graphics, but because they do not provide a remarkable experience. And the average players deceive me with their good ratings. I'd rather play old school games on the emulator. So I'd like to suggest you some things based on Cellulon:

            Make a remarkable game: if it's simple, make it remarkably fun(QWOP, McPixel, Canabalt, Karoshi), and if it's not, make it rewardingly challenging(Super Hexagon, Bit.Trip Beat, Game Dev Story).

            Improve the Play Store page: your gameplay video has no sound, the images are vertical and can't be rotated, and the description is very poor. And if the game is not a "full-committed-professional" game, put it on description or make it free, for the sake of your reputation. Strive to show and convince people how good your game is.

            I Hope Sic Semper makes me want to play it.

    • Helio

      In my opinion, a good freemium model is the one that lets you feel the game for free and charge you once for unlocking the full game. Good examples are Vector and Air Attack.

  • McLean Riley

    I got stuck at Battletoads. Android needs Battletoads.

    • primalxconvoy

      It also needs hardware controls. BT was hard enough as is.

  • Jonathan Guilbe

    I started hating them waaay before I got my first android device. I loved Baseball Superstars 2010 on my old iPod Touch. I was super excited for 2011. In my opinion 2011, and every Baseball Superstars game afterwards have been just terrible. The games got much harder, the graphics were completely changed (in my opinion, for the worse), and the game just wasn't as fun anymore. IAPs, of course, taking part in it all.

  • AnimalChin

    My regular "Cartoon Wars" game threw up a notification today making my phone make noise and vibrate asking me to fucking buy something. It's a shame as I liked the game but the first thing I did was rush over to uninstall it.

  • http://twitter.com/mnguyea David Nguyen

    GamEVIL is horrible. They are the worst offender when it comes of the in app purchase. They didn't start out that way but their greed became the best of them. I avoid/refuse to support or download any of their titles. If you want to waste money with them all be it but it won't be me.

    • lumpia91791

      Hell no, Glu is worse.

      Deer Hunter Reloaded.

      They have x3 guns that cost 5k gold. Ultimate gold pack give 5.2K gold and that cost $50.

  • Himmat Singh

    This article is spot on, but it's unfair to say you won't include it in the next round up as many similar games have made it there before. And the last sentence in the article is just wishful thinking at best.

  • Spencer Benterud

    Im CEO of SpenCorp:


    After reading this I have changed up a few of our apps....I see how this would be annoying...Our big release coming out in 10 days will be modified based on the authors review.


    • primalxconvoy


  • zee

    I miss when games supposed to be skills for win, not pay for win

    i played zenonia 5, and this is really insane

    the story plot is same like zenonia 4,i can finally defeat a lvl 5 boss with lvl 12 heroes, and its still taking a loooooooong time to kill it. and the monsters suddenly get stronger when i move to different place, all of my time has spent to farming in this games

    the same is going to juggernaut

    and the worse part is i can't farming, and my enemies is going harder and harder, and now i'm stuck because my equipment and level isn't enough (and you can't do anythings except buying some stuff)

    but there are still many good IAP games out there

  • Flo

    I prefer paid-for games lately - with those I at least have a sure indication how the Devs intended to make their money, and I know it *before* investing my valuable time. Freemium games are not trustworthy - they stab you from behind when you don't expect it.

    • primalxconvoy

      That was a somewhat apologist answer, wasn't it? Considering the console gaming companies want to end second hand sales of games, should a "minority" of gamers complain about it or just put up an shut up.

      Indeed, money talks, but discussion prior to_action is worthwhile and needed.

  • faceless128

    the thing about the $60 EA games is if you don't pay, you don't suffer because the game is tuned for playing without paying more. paying more just makes it easy...

    • Jeremiah Rice

      That's certainly what the developer is claiming, and perhaps it's true... now. But how long will EA be able to resist making the biggest, coolest gun/armor/whatever an in-app purchase? Triple-A developers are already hiding "downloadable content" on full-priced game discs, making players pay to unlock something they've already bought.

      • faceless128

        well its been six years since EA started selling that kind of stuff in 360/ps3 games and they haven't done it yet. maybe they realize that they want to have repeat customers... as for the whole 'on the disk' thing... yeah, like shareware, Spotify, YouTube, Satellite TV and an open grape tray at the supermarket the there's lots of stuff that you have physical or virtual access to and the technology is available for you to capture and keep it without paying for it... does that make it okay?

      • http://www.modminecraft.com/ Nick Coad

        Jeremiah, I've seen the argument before that you have "paid for" whatever is on the physical disc that came with your game and I find it just bizarre. Do you similarly think you should have all of the TF2 hats unlocked for you simply because the models exist on your hard drive?

        • primalxconvoy

          However, team fortress is an online game, so online purchases are expected and part of the game mechanics.

          Console games are still sold on disk due to the majority of gamers still buying or renting physical copies. Not everyone can or wants to go online and if they feel that they do have to, just to get content already shipped on their physical media, then of course they're angry, and rightly so.

  • Paul

    It seems Gameloft is taking the same course. I'm glad i bought Wild Blood in a deal for a buck.
    I've seen IAP's in paid games before but those seemed more like short cuts to progress faster. Not so much anymore since you have to grind through this game if you don't want to make use of IAP's. To me, that seems even worse than what Gamevil is doing and i would have been really pissed if i had bought this mindless hacking 'n slashing with fancy graphics for the full price.

    • primalxconvoy

      That's why I only pay 99 units of currency for any Android app or game. The lack of physical controls (if appropriate) and the constant iap "cheapen" the product for me. I feel that games like NFS Most Wanted are tech Demos, at best.

      • http://www.about.me/FHL09 Troy

        Dude, well said!

  • Realist

    What are you trying to accomplish with posts like these? All I ever see on AP is how you bash on games with IAPs. Okay, we get it. IAP suck. But what do you think is going to happen when you make a post like this? Do you think that suddenly every Android developer is going to stop using IAP and go with a more user-friendly, low-profit business model because AP doesn't like it?

    What you don't seem to understand is that IAPs are not going away anytime soon. Hell, it was just introduced not too long ago. Gamevil and Gameloft games get downloaded by hundreds of THOUSANDS (if not, millions) of people! Do you think they care what some blog thinks? No. They don't. My younger cousins don't care about blogs and what they deemed a worthy game. All they care about is playing 'cool' games. And since Google now requires a password before you are allowed to buy anything from the market (whether it be via IAP or the GPS), their parents don't have to worry about charging up their credit cards. And all these banners and ads you're complaining about, guess what, they just found another game to try.

    You may persuade the 28 commenters here not to try this game, but the rest of the world is going to try this game regardless if it has IAPs or not. I bet the game has edged closer to that 50,000 download mark thanks to articles like these. It's only human nature to want to see something for yourself. Honestly, I could care less if a game has IAPs or not. I've never encountered a game that was too challenging that I had to resort to shelling out money. So I had to grind a bit, whoopty-do, I'll get over it. The only thing I won't tolerate is spammy notification ads - but those types of games are shrinking in numbers.

    While it is frustrating that IAPs are around, that's just how it is going to be for a while. Developers like making money. I don't blame them. I can tell you're not a developer because your way of thinking is too naive. Making apps and games is hard work. It takes a lot of resources to make these immersive (not cartoon wars) games that you know and love. If everyone stopped downloading games because they had IAPs, we probably wouldn't see any decent games come out anymore or developers would abandon ship and go to iOS or other profitable platforms. Not everyone is 'in it for the love'. Money is a big motivator. While I do not endorse money-grubbing developers, I also know that there is a paradigm shift in mobile gaming and I have accepted it (for now). Most of the time, it is blown way over proportion and I just ignore it.

    As Kenji once said - "it's better to try than not"

    Don't take someone's word as gospel. Try the game. If you don't like it, 1*, comment and move on.

    • http://www.about.me/FHL09 Troy

      No offence Realist I respect your opinion & everyone elses, it's your entitlement however I can't let the way you start your rant lie!

      Quote: What are you trying to accomplish with posts like these? All I ever see on AP is how you bash on games with IAPs. Okay, we get it. IAP suck. But what do you think is going to happen when you make a post like this? Do you think that suddenly every Android developer is going to stop using IAP and go with a more user-friendly, low-profit business model because AP doesn't like it?

      What you don't seem to understand is that IAPs are not going away anytime soon. Hell, it was just introduced not too long ago. Gamevil and Gameloft games get downloaded by hundreds of THOUSANDS (if not, millions) of people! Do you think they care what some blog thinks? No.

      Now If you are gonna bash a site (not a blog but a site in my opinion) that is community minded, that understands many of the Android users both advanced & novice & that ultimately provided the demise of my old (and rather popular) Android website (AbsolutelyAndroid.com, no longer active don't click the link if there is one!) I am going to come to the defense!

      See basically as I said I value your opinions however I don't agree with what you first said about AndroidPolice always bashing I.A.P (In App Purchases), I subscribe to AndroidPolice on almost all forms of networking that I can find & read (almost) every article they publish even if it is merely a glance over, sure I don't comment on every article but that's beside the point, I check every article & few articles bash I.A.P's.

      Regardless freedom of speech, this is Jermiah Rice voicing his opinion about how Gamevil's Cartoon Wars uses I.A.P poorly, I can't speak for Jermiah but I don't think he is telling developers to cease using I.A.P I think he is more or less saying be responsible with it, like I said do as Stair Dismount did with their I.A.P scheme.

      Besides as I said this isn't just some blog, I can bet the developer reads this, wither they do anything is a totally different story but honestly this ain't just some blog, when something is published it makes ripples (sometimes waves), even when they do the popular (& my favorite) App & Game round up I can bet most if not all the games & apps mentioned in the article are trending on Google Play & that ain't a coincidence.

      I value your opinion & I value Jerniah's too & that's what it is, a sole opinion of the writer. If users, readers & developers wanna support the opinion so be it.

      & before you say anything about me bashing your opinion, I am not, I am defending them as a reader & a supporter.

      Don't bash a site or a writer for his opinion. Read the article. If you don't like it, hit the x & move on.

  • primalxconvoy

    I'll never pay for this type of tat, especially when mobile games are not serious enough yet, due to the lack of physical controls for the games that need it.

    The mobile game industry is still in its infancy, so I just consider freemium of this nature shovelware. I'm sure better games with better models will come out when dedicated gaming controls surface for the majority of games and devices.

  • http://mercurypdx.tumblr.com/ MercuryPDX

    I was a huge fan of Cartoonwars, until one day it started sending me push notifications.I haven't downloaded another Gamevil game since.

    And don't even get me started on GLU. Lil Kingdom (their version of Tiny Tower) has had a "bug" in it for at least a year now where the "randomly selected" item you need to fill a collection is stuck on the same item (the Crystal), meaning the ONLY way to progress further in the game is to pay.

    For some reason, they don't seem to want to acknowledge this bug or attempt to fix it.

  • Brandon Gabriel

    I think you guys make no sense. This game has me addicted and theres nothing wrong with options. If you can earn something with time and effort and there is an added option to pay real $ in exchange of time...fine. There would be a problem if premium equipment couldnt be eanred unless you paid money but that isnt the case here. I think people are quick to forget that first and foremost the video game industry is a business. Developers are in it to make money, and when a game is made and distributed to users for free, best believe there is a reason. Companies arent funded by your free loader mindsets...they are funded by your support through cold hard cash. If you dont like it then stop downloading their games and theyll eventually get the message. Until then yall are just gonna have to suck it up.

  • raintown

    This article is completely biased and you all are going along with it. Cartoon Wars Blade is an extremely challenging game compared to other Ipod games. Just because it is challenging and that you have to save up your gold/crystals to buy the correct weapons does not mean it is a horrible game. If you guys are so untalented at games that you need to whine at a company because you aren't able to complete a level then maybe you should stop playing games. I am currently progressing nicely in the game because i have planned out what i am going to buy and when. The combat is very well made and enjoyable and the graphics on the weapons are amazing. Stop being closed minded and actually experience the game.

  • http://www.facebook.com/lee.goldschmidt Lee Goldschmidt

    This isn't just an Android thing, this is a shift in game culture as a whole. Case and point: Diablo 3.

    • jake thorson

      That's different. Oure buyng from other players. This already occured. People would sel accounts ith certain legendaries on ebay all the time on diablo 2

      • http://www.facebook.com/lee.goldschmidt Lee Goldschmidt

        I was referring to the Auction House. You can't get enough gold in game to buy good equipment, and you need good equipment to progress past hell difficulty. Meaning the only way to progress is to spend money.

  • HD

    Its name is Game EVIL. If you pay attention when playing for ex. from cartoon war 1 to cartoon war 2, suddenly you cannot repeat stage to make more gold anymore ??. Then newer games like colosseum defense, it's become impossible to make any gold at all half way through the game. You get like 500g for win (cannot repeat), 250 for lose and the weapon cost 12000g or more (plus castle updrage, hero,etc). By the way 20000 gold cost $1 (so tempted but i'm not dumb so f game Evil - more like blood sucking devil)

  • Tyrone

    Though I am writing this on an iPhone, the gameplay is the same and honestly, I think you just arent very good at the game, you don't need any in app purchases to progress in the game. I'm on stage 151 and have completed all dungeon levels so far without any purchases. You aren't supposed to buy a new gun after the first stage and certainly don't need to. Just save up for a bit and bam, you're kicking cartoon butt. A tip to doing well is focusing on AM- arms mastery. When comparing weapons it's difficult to see the difference, but after a while you'll see that between AM 3 and 8 you can progress a lot more even if the weapon isn't that powerful. higher AM gives you more elaborate and complex moves for your weapon so purchasing weapons with higher AM really help. Also, the game tells you when your weapons and health are above or below expectations, but don't listen to that all the time. Complete as many dungeon levels and stages as you can and save up until you can't go any farther. Than upgrade or buy weapons, helmets, and guns until you are out of money and crystals or until you feel you've upgraded enough. Repeat this and after awhile you'll be WAY above expectations and it'll be one hit kills for some of your weapons. Furthermore, a good guideline for stats is at first keep them at relatively the same level as your health but is, but remember health, weapons, helmets, and guns are the priority, don't let stats get in the way of that. Although, all the stats(besides health) are equally important so don't let any fall behind:)

  • mememe

    About what you said with the advertisements...it's not true. Whenever I play this game, there's only 1 ad. And it's not the baseball one. It's the 'covering title' one. Oh, and it doesn't pop up that weird thing every time I try to open the game. Also doesn't need wifi connection. And about the crystal problems...When you advance into later levels, you get about 7k gold and 12 crystals per game you beat. And I got to wave 414 right now before getting stuck. Now I'm grinding to get gold or sorts to increase my stats, like mp or gp. I don't agree with everything you say, but I can agree that it becomes insanely difficult after wave 350 and spending money makes it much easier. (Which I didn't) Heres some tips on progressing to the higher levels:
    1. Increase your hp in stats. This is very important.
    2. Make sure you completely upgrade a weapon until you buy the next one.
    3. Guns. Make sure your gun has enough power before advancing to the next level.
    4. If you are stuck on a level, use that as an opportunity to grind cash. Don't immediately spend money to upgrade.
    5. When using skill attacks, try to line up the enemies so you can hit them all at one, not one by one. This way, you can save more mana.
    6. On boss levels, focus on avoiding attacks, but don't attack little monsters. Stay on the boss and when the boss dies, everyone else dies too.
    7. When playing a regular level, kill the wizards first. They inflict a lot of damage and have high life.
    8. When a flame bird activates its fire attack, don't attack anything. Hold the sword that gives you that most speed and run around to try to avoid the flames.
    9. Try not to stand still when attacking monsters. Run, then attack, then continue running. This way, they can't hit you as easily.
    10. On wave 380, there is a fire golem boss battle. This is one of the hardest battles. To defeat him, hold a sword with the spin attack and another with the heal power. Hit him with the long sword for some time. If you lose about half health, use your heal power. Then, use the spin attack as many times as you can on the boss. Once you run out of mana, remember to use your long sword to make it harder for him to hit you.
    11. Save up for The Magic Wand. It's the 500k longsword. It shoots lighting out of it and is very powerful. Its like a gun, but even better.
    12. Good luck!

  • DriftNinja

    I share the same feelings here. The game could be done so much better. I notice a severe amount of lag and frequently have to restart on a phone that has 2Gigs of ram. This is a game that should not lag but i think it is due to the server running the game itself. To date, i have spent about $35 in game just to get somewhere and be able to play it. This is not how a good game should be, and it is decent once it picks up.

    The point is i would've rather paid between $1-$5 up front for the game rather then this microtransaction crud. It is sad that a lot of android games are going down this road, and instead of focusing on making the game fun they do stuff like this. I understand they want to make money, but they can make more if they didn't bother players with stuff like this. I don't like playing a game that essentially backs me into a corner to buy coins or gems occasionally. I want to earn my stuff normally, and Blade makes that kind of tough.