As most of our readers are surely aware, the Apple vs Samsung case is still boiling, and over the course of nearly two weeks since the trial's beginning, document after document has revealed juicy details from both sides regarding previously unreleased designs, plans, and even sales figures. While so far we've avoided piecemeal coverage of the case's twists and turns, a new development (reported earlier this evening by The Verge) reveals something particularly interesting.


We've known for some time that Apple attempted to sell Samsung on patent licensing back in 2010, but according to a document released today (and the testimony of Apple Exec Boris Teksler), Apple had proposed specific dollar figures per license – up to $30 per Phone and $40 per tablet, to which (according to Apple's slide deck) "Samsung should respond favorably." According to the proposal, Samsung would be responsible for a base rate of $30 per touchscreen phone (including phones running Android, Windows, Symbian, and Bada) and $40 per tablet (which would decrease to just $30 over two years).


The proposal also included a plan for discounting licenses based on a list of factors that would apply to various devices. As an example, Apple used the Blackjack II, explaining various applicable discounts including discount for the QWERTY form factor (20% discount), Apple patents Microsoft had licensed for Windows Mobile (40% discount), and a cross-licensing deal for Samsung's own patents for another 20% discount, all adding up to an 80% discount for the Blackjack II.

You wouldn't be mistaken to think that these figures sound a bit exorbitant and it's anything but difficult to see why, in November 2010, negotiations were apparently a non-starter between the two giants.

Those interested in seeing Apple's full 2010 presentation to Samsung regarding patents and licensing can see the entire deck of slides below. In the presentation, Apple notes that Samsung is a "key partner," but that Apple "would have preferred that Samsung request a license to do this in advance."

Apple's August 2010 presentation to Samsung on iPhone patents

Via The Verge, All Things D

Liam Spradlin
Liam loves Android, design, user experience, and travel. He doesn't love ill-proportioned letter forms, advertisements made entirely of stock photography, and writing biographical snippets.

  • Guest

    And asking apple for a small percentage of their sale price on their equipment to license other companies patents which is less than what they asked of Samsung is out of line? Wake up apple not everyone out in the world is as stupid as you guys! Google needs to team up with all of its manufacturers and partners and go full force at apple that will make them stop!

    • Apple team

      google is too stupid to stand up against the best company in the world. android fans must turn to apple to even get the best of google itself. look at how the iphone will get googles version of siri first before 99% of google phones. google suports apple and samsung suports apple so does everyone else. dont fight it. android also lost flash support on jellybean, thanks to apple. now its just a matter of time before everyone switchs over. their will soon be no reason to have anything else but apple products. lol down with poor android.

      • androidrevolution

        The iPhone is evolutionary, but android is revolutionary!!! Apples new slogan should be "douchebagery; theirs an app for that"

        • http://www.facebook.com/profile.php?id=1745689461 Hal Motley

          Well they say there is an app for anything.

        • Ionut Costica

          Actually, it should be "douchebaggery: there's no need for an app for that; it's already built in" :)

      • 1ofdakoolkidz

        At first I thought you were going to say something smart and somehow educated but I guess you went the other way on that one !

      • Abhisshek Das

        i like your sarcasm . it almost realist look like , very hard to detect your sarcasm :)

      • Kawa

        Actually you are wrong and stupid at the same time. Flash got removed due to html5 you idiot. Apple is gatbarge

        • Eli Friedman

          It's not as simple as that. Apple didn't include flash support because they believed the future was in HTML5. Because apple didn't support flash, a lot of websites quickly moved away from flash content. The reason why it's no longer supported is because it's not worth it anymore. Apple won the fight between HTML5 and Flash. In my opinion, good riddance. I'm a huge android fan, but HTML5 works just as well, and as far as I know, it's not proprietary.

          • Brandon

            I thought Apple didn't include flash because Steve Jobs hated Adobe for not releasing versions of their products for Apple's OS when the company was almost bankrupt.

          • neov

            he is just a man that is full of grudges and hatred. good riddance.

      • guess

        Pretty flattery to have a fanboy sneaking in an Android site... Welcome... Regarding your reaction, Android has much stronger user base than Apple if you re counting, of just the US but the rest of the world...

      • jbo1018

        Google did not put Google now on the iPhone. That was some misinformed tech blogs twisting if the facts. They just added same voice features to their search app.

      • Goldenpins

        yeah.. everyone buys a phone for flash. Similar to Apple's bounce back claim. lol. In-case your not aware, you can side-load flash.

      • Hazwheel

        Apples siri must be shit if google now is going to the iphone then

      • http://www.facebook.com/lucyparanormal Daniel Tiberius

        is this real life?

      • Connor

        Iphone is nothing compared to androids there junk and built to break if you touch the screen to much androids can handle alot more physically and with software and 3rd party programs and such its ok to root a android but apple goes nuts when you jailbreak their products

      • http://www.facebook.com/thelastsaint Fernando Santos

        Google and Samsung are making money out of Apple you idiot. Here is an example:

  • BHazard

    I've never wanted Apple to fail more than I do now these past few weeks. I hope they become RIM 2.0 within the next few years, as their failure to innovate over litigate and anti-consumer tactics will catch up to them one day.

    • Mirosław Jurdeczka

      You are darn right Sir

  • acousticshade

    Apple-hey I would like to rape you. please submit.
    Apple-well it's only fair that I rape you.
    Samsung-uh...no means no.
    Apple-Very well then, we will have our lawyers rape you for us then.

  • RocketScience11

    I believe I speak for most of us when I say, F U APPLE! And I don't ever plan on buy an apple product again.

    • ltredbeard

      My ipod from 2007 broke so I went to the store and bought a new one. Less then 24 hours later I returned it unopened because I didn't want to support a company that chooses to litigate first innovate second.

  • Asphyx

    I wonder what Apple would do if Samsung suddenly decided to stop selling apple components!

    • 1ofdakoolkidz

      Well, they keep trying to leave but no one else seems to be able to make quality components,(LG,and Sharp) funny how the best manufacturer happens to have the best selling phone, imagine that.

    • Simon_K

      Apple and Samsung have a contract and if Samsung stops delivering components to Apple they'll get fined and have to pay billions of dollars. Not worth it.

      • Asphyx

        Contracts end you know!

    • Connor

      If they did this when the contract ended apple would be nothing at all but a rectangular toy for a baby

  • http://www.facebook.com/profile.php?id=100000155987673 Austin Mutschler

    So Apple did you just happen to think of a notification bar and call it never before done until now!

  • http://www.anivision.org/ Christopher Bailey (Xcom923)

    Apple...seriously there is no way they thought that samsung would go for that. Those prices are way more than they should. Even M$ only takes $5per set for the most part

    • http://www.facebook.com/lucyparanormal Daniel Tiberius

      Apple thinks that they are special and can do whatever the ef they want, but the fact is, they are not, and can not.

    • Goldenpins

      It sounded like Apple over inflated the price so they wouldn't take it.

      • http://www.anivision.org/ Christopher Bailey (Xcom923)

        yeah, I think that was the point.

  • http://twitter.com/MrYuzhai *Certified_geek™

    this is beyond ridiculous.. no wonder people are contemplating burning down and vandalizing apple stores.. no doubt apple geniuses will start to get a few heavy beat downs.. sucks to be you guys.. for the lulz! waaaaaaahahahahahaha!

    • http://www.facebook.com/profile.php?id=1745689461 Hal Motley

      So I should just go to Cribb's Causeway with some Molotov Cocktails?

  • http://www.facebook.com/hudspeth Mathew Hudspeth

    What I still don't understand revolves around this: You can't patent ideas. You have to patent the method for implementing the idea (invention). If a competing company's product has a feature you like, you have every right to find a different way to implement that feature in order to compete. Since it's unlikely that Samsung specifically look through Apple's patents and attempted to follow their recipe exactly, I don't see how they've infringed.

    It seems to me that this case has had little to do with patents so far, and everything to do with what makes something look like an iPhone (trade dress). It seems to me Samsung can get past the patent issues, but Apple doesn't want anything looking like an iPhone and will fight that to the death. For the most part I can't blame them (seeing as it's the only thing they've got going for them since they started their 'litigate, don't innovate' campaign), but they've advertised themselves into ubiquity. Kleenex, Q-Tip, and Band-Aid welcome iPhone, iPod, and iPad to the family.

    • Stian French

      Looks like an iPhone? You mean any rectangular touchscreen device? Yeah, apple got that covered too. I hear they haven't patented triangles though. Could very well be the next step in smartphones. You could call them... the triPhone!

  • jbo1018

    That's more than Microsoft gets from Android OEMs for REAL patents.

  • anzensepp1987

    There are a lot of companies that could ask Apple for paying license-fees to them just for the idea of making a smartphone.
    Everything Apple has earned is a massive kick in its balls.

  • http://www.facebook.com/bajwasaab999 Novy Bajwa
  • http://twitter.com/jeux999 Daner Doodle

    does it matter that slide 17 is inaccurate?
    that isn't an iphone4...you'd think apple knew that...

  • http://www.facebook.com/profile.php?id=1745689461 Hal Motley

    I am trying to understand this one "Samsung using Android without license undermines Samsung's greater relationship with Apple" WTF!

    Loads of OEMs use Android everyday, why can't Samsung use it as well like they do? I know this is a patent war and the devices are being criticised for being to similar, but Samsung should use Android just like everyone else.

  • http://www.facebook.com/jasonconort Jason Conort

    I'm actually pretty sure that if Apple really did own all of these "ideas" they could sue every single computer manufacture, including software companies like Microsoft.

    "Apple patents broadly cover general computer technologies used in all modern computing devices and consumer electronics" Page 5 of the slide show.

    Does anyone else see an issue with Apple saying they own that much of what makes modern tech, well, tech and modern?

  • Anonymous Ace

    From that PowerPoint looking picture, Apple sounds like a jealous girlfriend...

  • Chimchar

    Most of these patents apple claims were already used before apple eg. Exception handling, graphics computing and the high speed bus

  • Brad Kalinoski

    well, this just pisses me off even more with apple. I mean, they just simply say they invented everything. They invented the wheel, so lets sue the auto industry. I mean, come on, if they held so many patents on so many basic components of the OS, then basically, nobody can make another OS. Apple is basically trying to monopolize the industry with its OS. Funny, how there OS, was never really a factor. I mean, OSX has been just given away freely because they overcharge for there hardware. Now, for some reason, Apple is worried that IOS is being attacked and they are all out defending it. Which the only sense I can make of that is that its Steve Jobs last dying words, I will destroy Android, if I have to spend all the money apple has.
    And did anyone notice that they IPHONE in the documents has been stretched out of its original proportion.

    • supresmooth

      It's not even a 4, it's a 3g or 3gs.

  • http://www.facebook.com/people/Jason-Kehrl/54303073 Jason Kehrl

    Haha, most of those patents are laughable. According to Apple their patent on slide 55 allows them to claim patent infringement for any digital watch or battery status icon, which O I dunno has been around for decades... well before their 1990s patent. I hope they loose.

  • Paul Glushak

    Apple's new tactic: If you can't beat 'em, sue 'em!

  • http://www.facebook.com/thelastsaint Fernando Santos

    There should be a law against patenting so many stuff that most companies use, Apple just want to patent every aspect of a smartphone, come on, every smartphone out there uses in some way something Apple already patented. So stupid. I am gonna get a patent for wireless charging and in a few years I'll be suing the living s*** out of everybody.