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Show of hands, Verizon users: who's excited to shell out another six bucks a month to Big Red? Verizon and its new partner Extent hope that you are. Today they've introduced the GameTanium Mobile subscription-based service exclusively for Verizon's customers, bringing "more than 100 of the best Android smartphone games and more than 50 tablet games" to subscribers. The fee will show up on customers' phone bill every month, but Verizon has generously offered a three day trial.

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Scoff if you must (and I can hear plenty of our readers winding up already) but on the surface it's a decent deal, assuming that you want to play all of the titles being offered. There's some pretty solid stuff here: World of Goo, Doodle God, Plants vs. Zombies, Riptide GP and Radiant HD, just to name a few. Popular free titles like Fruit Ninja are present as well, in their premium ad-free versions.

That said, you'd have to be a pretty serious mobile gamer to go in for GameTanium. Let's say you spend $5 a week on Android games: in that case, GameTanium could be considered a "savings" of $14 with its $5.99 subscription price. But that's assuming that one, you pay for all the games you play instead of using free versions, two, all the games you want can be found in GameTanium's somewhat sparse library (hint: they aren't) and three, you're a Verizon Wireless customer. Non-Verizon users can use the service separately, without carrier billing.

The app includes a basic gallery function with screenshots, videos, reviews, parental ratings and an in-app help center. The app itself and all the games in the catalog use non-Market installations, not unlike the Amazon Appstore. Check out the GamesTanium website to try out the service.


Service to Meet Consumer Demand for Mobile Gaming Across Smartphones and Tablets

BASKING RIDGE, N.J. and NEW YORK – Verizon Wireless is giving mobile gaming a boost today with the launch of Exent’s GameTanium, a new mobile game subscription service for Android smartphones and tablets available now, exclusively to Verizon Wireless customers.  Powered by Verizon Wireless’ network, GameTanium provides unlimited access to more than 100 of the best Android smartphone games and more than 50 tablet games, including hits like Doodle God, Fruit Ninja and World of Goo for the low monthly fee of $5.99 per device.

GameTanium takes the guesswork out of finding the best games while offering consumers the convenience of a one-stop gaming destination at a great value.  The easy-to-use interface lets customers explore and discover high-quality games picked by Exent’s editorial board.  Enhanced editorial features such as parental ratings, rich game imagery and reviews immerse customers in the game before downloading.  Plus, fast download speeds and no advertisements give customers uninterrupted game play.

“GameTanium provides our Android customers with unlimited access to more than 100 games at a great value,” said Kristi Crum, executive director of marketing, Verizon Wireless.  “Working with Exent has enabled us to immerse customers into the mobile gaming frontier and ultimately bring high-quality gaming options powered by 4G LTE.”

“We are excited to bring the launch of the GameTanium smartphone and tablet service to Verizon Wireless’ customer base,” says Zvi Levgoren, founder and chief executive officer, Exent.  “The speed and power of Verizon Wireless’ network allows for a rich mobile gaming experience for Verizon Wireless customers to enjoy.”

The GameTanium smartphone and tablet apps can be downloaded from Verizon Apps on more than 30 Android smartphones and two Android tablets, including DROID RAZR™ by Motorola, DROID INCREDIBLE 4G LTE by HTC and DROID XYBOARD 8.2 by Motorola.  Customers are encouraged to try out the service with a free trial, providing unlimited access for three days.  After the three-day trial, the service is $5.99 per month and will appear on customers’ monthly bill.  A Verizon Wireless data plan is required and usage may count towards a customer’s data allowance.

GameTanium users can access an in-app Help Center with Frequently Asked Questions and live GameTanium Customer Support which provides phone, SMS chat and email support Monday through Friday, between 9 a.m. and 5 p.m. E.T.

Jeremiah Rice
Jeremiah is a US-based blogger who bought a Nexus One the day it came out and never looked back. In his spare time he watches Star Trek, cooks eggs, and completely fails to write novels.
  • http://www.facebook.com/people/Justin-Moore/100000103458508 Justin Moore

    I don't spend $6 a month on Android games and even if I did I own them forever once I buy them from the market. "Hardcore" mobile gamers (is there such a thing?) are going to be even less enthused about not owning the games they've paid for. This is an all-around crappy idea.

  • Tyler Chappell

    ugh, the UI looks horrible. Probably another piss-poor feeble attempt by Verizon. I hope it fails as miserably as the Xperia Play

    • Good_Ole_Pinocchio

      What does the UI have to do with downloading a game... Some folks just want something to complain about

      • LiamBryant

        It kind of just goes to show how Verizon doesn't really care about Android design standards at all, they just want to suck money out of its users and its users happen to be using Android.

      • Tyler Chappell

        A poorly designed and poorly thought-out UI is indicative of taking shortcuts just to get it out. It looks cheap. It is cheap, it's also a scam, and it is pathetic. Some people will just be naive without enough sense to recognize the validity of a complaint. Try harder next time. Only thing sadder than people that do nothing but complain, are ones that complain about the ones complaining. ;]

  • FrillArtist

    Lol. $6 a month to play mobile phone games you don't even own. Dream on, Verizon. Dream on.

  • http://twitter.com/Darkmyth_pt Darkmyth PT

    i see something, or this fails miserably or will shut down play store entirely for US, i hope the first, this is not very healthy for android ecosystem

  • http://codytoombs.wordpress.com/ Cody Toombs

    My first instinct is to hate this...I mean REALLY hate this. But it's actually a good idea, a reasonable deal, and worthy of attention in some cases for some users.

    The first use case is valid for almost everybody that would play games on their phones (and is ever willing to buy games). There's a good number of legitimate paid games in there. If you know you're going to have a lot of free time and you'd like to think of this as a $6 rental fee, you can basically trial several games to see if you'd actually like to buy them. It's not as great as having free trials for all of those games, but $6 is far from unreasonable to try all of those.

    The second use case comes along for people who might have a semi-lengthy period where they have tons of free time. I'm thinking of students in particular. Over the summer, they can pay $18 to have more games than they'll possibly get through during those 3 months as they avoid getting jobs. This would be awesome for them.

    The obvious common factors: lots of free time, won't remain subscribers for several months, and don't mind losing the games at the end. Nothing is stopping people from buying a couple of games that they really like and plan to continue playing, and most of the best games in that list don't really keep their replay value once you've finished them. Seriously, this is a good deal for people who fit the right situations. I'm not interested, but I can think of a couple friends of mine who could be.

  • Keyz Karanza

    The Verizon customer gouging express rides again! Can you pay your rent NOW?