I know what you're thinking: "Oh no,  not another Android skin!" That was my initial thought, too; after seeing what Sharp and frog (the design firm behind this skin) have done with Feel UX, though, I actually kind of like it.

First off, I think this is far different than any other Android skin we've ever seen. It appears to be highly functional, but still maintains a level of cleanliness that even the most meticulous minimalists among us can appreciate. Enough babble, though; have a look for yourself:

While this new skin is definitely unique, it appears that it takes an almost-iPhone-esque approach and forgoes the homescreen completely. In fact, it's almost as is if it transforms the app tray into a fully-functional homescreen replacement, which is both odd and compelling at the same time. The widgets can be re-arranged and organized on the fly, all from within the widgets tray. The main problem I see with that, though, is that every installed widget will probably be stay activated at all times, which can lead to both battery drain and insane amounts of clutter and redundancy.


Of all the features found in Feel UX, though, my favorite has to be the lockscreen. It's so clean and minimal, and the scrolling widgets in the lower right corner look absolutely fantastic and I want this feature on every device I own. Now, please.

As intriguing as this new UI looks, it makes me slightly sad that it will be released exclusively in the Japanese market on Sharp's new series of Aquos devices, so I'll probably never actually get to use it in person. If you are in the Japanese market, however, this new UI should make its debut sometime this summer.

[Frog Design via Reddit]

Cameron Summerson
Cameron is a self-made geek, Android enthusiast, horror movie fanatic, musician, and cyclist. When he's not pounding keys here at AP, you can find him spending time with his wife and kids, plucking away on the 6-string, spinning on the streets, or watching The Texas Chainsaw Massacre on repeat.

  • xFenixKnightx

    Looks good

  • http://twitter.com/MartiPanda Martin Kemp

    Someone'll port it.

    • diem

      Yeah, they should.. :)

      • http://codytoombs.wordpress.com/ Cody Toombs

        Sharp would be smart to sell this on the Play Store.  Everybody knows it'll be ripped and pirated to other devices eventually (by those who would do such a thing).  Selling it would also serve to take away the excuse many people use for pirating things like this, that it's not available to them.  It would also give them a way to issue updates without having to issue entire rom updates (something I've long suggested other OEMs should be doing).

        I think that there will be more than a couple of imitations popping up pretty quickly too, probably long before Sharp even releases the phones.

  • http://twitter.com/BenjaminPrattA Benjamin Pratt

    Do want! The 'home screens' should have apps added to them similarly to the way widgets were added pre-ICS. That would eliminate the redundancy and battery drain issues... at least partially

  • toshistation

    Not too shabby.

  • Ben

    Feel Ux... sounds like "Feel Us"...

    In all honesty, it looks like a decent skin. I prefer stock Android, but it'll cater to other people's tastes.

    • Ian Santopietro

      I believe it's pronounced (FEEL-yoo-EX).

      • sky stanojevic


  • New_Guy

    This UI looks pretty darn awesome...

  • http://twitter.com/FQdeB Felix

    Nice MIUI clone.

  • Drayon

    This is an awesome skin!
    Love the way they did the on screen buttons and the homescreen.
    I can't wait until the first custom roms from this arrive. 

  • ElfirBFG

    I want the locksreen, but transparent.

  • FrazerMcIntosh

    I love the adaptive soft buttons, and the lockscreen. Not digging the homescreen really though

  • Ron Amadeo

    The fake glass around regular icons looks like crap. Putting squares around the icons always looks like crap. Other than that though, it's not bad looking, and, best of all, it doesn't seem like it clashes with regular android apps.

    • patapongirl

      I hate the fake glass/glossy frame of the icons too. 

  • j n

    I love the lockscreen but absolutely hate the home screen and how the icons look.

  • br_hermon

    I prefer Stock android. I don't care for the lack of "homescreens" but instead what I consider an "always on app drawer" but there are a couple attractive features they've added (mostly on the lock screen).

  • fixxmyhead

    i really despise that stupid iOS glossy block look around the icons

    • http://www.androidpolice.com/author/eric-ravenscraft/ Eric Ravenscraft

      While I absolutely hate it as well (faux glass needs to die a slow, painful death), how is iOS? I can't think of any UI element iOS uses that resembles glass.

      • fixxmyhead

        Its the glossy icons that kind of make it look like faux glass

  • Chris Webster

    Looks actually good. The lockscreen is top of the line, one of the best out there bar none, but the homescreen is for someone else, or in my case some other time (I love to switch between Sense 4 and AOSP/AOKP)

  • Matthew King

    Nice, but doesn't need the borders around the app icons...

  • Matthew Smith

    Why do companies make promo videos in English for something that will only be available in Japan?

    • Ian Santopietro

      Because English is pretty widely understood in Japan?

      • Milán Marsi

        Widely understood and weirdly spoken. Sorry for the pointless post, but after watching the Steins;Gate OVA I couldn't hold it in (I've never heard "Mad scientist" this strangely pronounced before).

        Just to actually make a point it really does seem to be weird though, I mean I'm sure it's not something you can show in TV or anything, even if it is understood by the wast majority of japanese people it just feels unnatural. I just can't think of any other reason than making some hype around it, in which case it still doesn't make sense, look at the Motorola ICS skin promo, which is japanese.

  • http://www.facebook.com/hudspeth Mathew Hudspeth

    The lockscreen wowed me.  I'd love that.  I don't care for the app drawer much, but the scrolling widget page is pretty neat, if not too much like WP7. 

  • silaslenz

    This time someone turned the brains on before making a skin.
    LG, Samsung, take a look at that, and then a very long look at your own crap!

  • Skyflakes2k9

    I have been testing this phone for a few months now. I love what they did with their lock screen but I definitely do not like what they did with the homescreen. The homescreen is split into 3 panes. The first pane, is the app drawer equivalent where you have all your installed apps. The second pane can only contain widgets. The third can only contain shortcuts. The widgets and shortcuts panes can get really cluttered. You can create dividers to group items, but it still does not help much.

    Still, their UX is pretty slick and smooth.

  • Jorgen Pettersson

    I love the lockscreen but can do without the rest.

  • http://www.facebook.com/people/Michael-Emaw-Kennedy/504157652 Michael Emaw Kennedy

    anyone else want that puppy?

    • Sarah Puls

      *waives hand wildly*  Ooh ooh! I do!

      It certainly looks worth a test drive.  Hopefully they will let us have a taste.

      • squiddy20

        "Hopefully they will let us have a taste." ...the UI or the puppy? o.O


  • Mei

    Hm.. This is how LG should design the front face of their 'square' phones.  Nice sleek buttonless design.

  • http://twitter.com/alessandrouk Alessandro Moraes

    Move Widget without dell widgets its amazing and revolucionary!!!!!!, and Big Google dont see this feature, jackass CEO

    TouchWiz ís poor Horrible and Google dont implemant Wigets Move without Dell

    Samsung and Google Back to the School !!!!!!!

  • Bleakvision

    Looks Gimmicky and reminds me of TouchWiz 3.0 with the pointless squares behind the app icons.

  • sky stanojevic

    Meh,looks like the UI they used in touch screen phones before the iphone came out ...yuck! :)-

  • http://twitter.com/Darkmyth_pt Darkmyth PT

    looks really confusing. but there are some nice ideas there

  • http://www.facebook.com/larsgbnielsen Lars Gyrup Brink Nielsen

    #0, In the video, it demonstrated that widgets can be removed from the widgets "home screen", such that you won't need to have all widgets open/active at all times.

  • http://www.facebook.com/lucyparanormal Daniel Tiberius

    That's perdy.  I'd pay a buck for a launcher like that.  

  • http://twitter.com/LV2355 Laurentiu

    iPhonish style but much cooler :) 

    It's for usual iPhone clients i.e. simple enough to interact + bonus: widgets / shortcuts

  • http://codytoombs.wordpress.com/ Cody Toombs

    Finally, somebody is doing something different that doesn't suck.  That was always the promise of Android, that there would be several different ways to change the experience.  Unfortunately, other than a couple of knock-off WP7 implementations, everything has remained virtually identical to the basic Android homescreen.  I'm not in love with all of the design decisions, and a couple of things don't look very optimized for use, but there are many virtues to the interface shown in that video.  I'd really like to give it a try.

  • Laborin_HK

    It seems like... a combination of MIUI (lockscreen), Android, WP7 and Ios :D

    Maybe XDA will get their hands on this and make it available to other devices... I hope.

  • Whitefangex

    what phone is this O_O ?! 

  • boardy

    Was going to download ans give it a try but why does it need permissions for gps and of all permissions to use service that costs money

    • boardy

      Just realised i commented in the wrong post