Yesterday, Samsung started promoting a cryptic site, tgeltaayehxnx.com, which sported nothing but a countdown due to run out about half an hour ago, at 4am Pacific time. The most observant souls quickly figured out that the domain is an anagram for thenextgalaxy.com, a site registered by the same advertising agency (The Upper Storey) and, to our disappointment, password protected.


Come 4am, and password protected it is no more, revealing [if you can get through]... only the next in a series of teasers - a video and a sign-up form. Sorry, folks, I'm not sure what you were expecting (and why I set an alarm for 4am this morning), but that's about it. The familiar blue and silver pebbles that we've already seen on the London invitation show up in the video, along with pretty unambiguous jabs at Apple and its sheep-like iCrowd (what a surprise). Unfortunately, at first glance there are no details about the device or its capabilities.

Join Samsung Mobile at Unpacked 2012, where the dawn of the next GALAXY will soon be revealed before the world. Don't want to miss out on this momentous event? Register today to ensure that you'll be there to witness it all, live and direct from London.




At this point I just want to fall back to sleep (shouldn't have a problem with that - thanks again for the nice 4am launch time, Sammy, really appreciate it) and wake up in 10 days when the drama is over.

P.S. Samsung, if you're launching a massive Internet campaign, perhaps an investment into a few servers is in order (because it seems like yours are powered by the very same sheep you just made fun of).

Via TheNextGalaxy.com

Artem Russakovskii
Artem is a die-hard Android fan, passionate tech blogger, obsessive-compulsive editor, bug hunting programmer, and the founder of Android Police.
Most of the time, you will find Artem either hacking away at code or thinking of the next 15 blog posts.

  • http://thesetup.pl/ 6GhosT9

    The Galaxy will fit in hands like no other, they say... Maybe it's back cover will be made out of blue and silver plasticine? ;)

  • Gudjon

    A real disappointment

  • http://twitter.com/leecasey Lee Casey

    What a load of bollocks. Excuse my French.

  • Zaeem S.

    Well, what else were people expecting? Samsung are going to show the real thing on the 3rd of May. It must be REALLY good if they've managed to keep it under wraps for so long.

    • http://www.androidpolice.com/ Artem Russakovskii

      /start grumpy comment
      Anything that would make me feel I didn't just screw up my whole day by waking up in the middle of the night for this.
      /end grumpy comment

      • MrSimtang

        Oh boo ****ing hoo.

        You didn't have to wake up for this. And if you were really expecting them to show the device ahead of the May 3 Unpacked event, you're a damn fool.

        • http://twitter.com/leecasey Lee Casey

          I think someone got out of the wrong side of bed this morning! U mad bro! 

        • Gnack

          I think you'll find he's just poking fun at how uneventful the 4am 'unveiling' was, I don't he's really that upset.  Some people really suck at identifying humour on the internet.

        • http://www.androidpolice.com/ Artem Russakovskii

          I did have to wake up because I wanted to cover it. All we got was a video and a sign-up form, and a dead site that is still down here 6 hours later.

  • Kimtyson

    Anyone else find it odd that they talk about it fitting in your hand when their current hot device is the Note... which doesn't fit so good in a hand?

  • MrSimtang

    Wow, nice unbiased reporting here. :|

    Dude, if you hate Samsung, get someone else to write the article.

    The world doesn't revolve around your sleeping patterns you moron.

    • http://profiles.google.com/mechanizedapathy Shawn Brandel

      Agreed. 4am PDT is noon BST. As in London time. Ya know, where this event is located.  It's funny that the author covered the story to be professional, but bitched about the time difference. Not very professional. Might as well have not covered it at all.

      • Yassiedevil

        It was great for us here in Australia too. It went live at 9pm Sydney time (when usually anything that is considered "normal" time in the US is 4am our time.  I agree, that article is alot about sleeping patterns in America when the rest of the world usually has to deal with early morning launches.

        As for the teaser itself, exactly as written... what did everyone expect?

    • http://www.androidpolice.com/ Artem Russakovskii

      I don't hate Samsung at all, I'm a big fan actually, waiting for the SGS III and using an SGS II right now.

      Perhaps I should make it more clear when I'm making jokes at 4am next time though.

    • Christopherrobert0613

      Sorry but its refreshing to hear someone report without the controlled bias and the corporate puppet.

  • Turan the Panthan

    "P.S. Samsung, if you're launching a massive Internet campaign, perhaps an investment into a few servers is in order (because it seems like yours are powered by the very same sheep you just made fun of)."

    Um, wasn't Android Police down for a while, like, yesterday? Maybe you don't want to be casting aspersions...

    • Gnack

      AndroidPolice was DDoS'd, not really the same thing...

    • http://www.androidpolice.com/ Artem Russakovskii

      Right after I posted, the site was down. I just woke up 6 hours later, and it's still down. I stand by my comment, which I really meant as a joke btw.

  • http://profiles.google.com/marcusleejh Marcus Lee

    Cheer up, Artem! Don't wanna alienate all the Galaxy fans (myself included!) here now, do you?

    Anyway, I think it's becoming more and more likely that the device will
    look like the render shown in the earlier leak
    (http://images.fonearena.com/blog/wp-content/uploads/2012/04/samsung-galaxys3-uk-launch.jpg). Now, I know some "experts" have already debunked this, but this is the only leak that echoes the silver and blue elements so far. I'm guessing it'll be a polycarbonate or metal device this time round.

  • Ruz

    Rather spending time on ridiculous marketing gimmicks,
    Samsung should upgrade the software of their existing devices, TAB's, to Android

    • Mike

      +1 for that. The Samsung Vibrant, a pretty popular variant of the Galaxy S, is still on Froyo, yet alone Gingerbread or ICS. Pretty sad.

  • http://www.geekchoice.com/ Richard Short

    Wow what a tuff place to be http://geekchoice.com

  • http://www.facebook.com/profile.php?id=718510506 Brian Hathaway

    Looking at the "Teaser 2" video, I'm wondering if we could be looking at a radical new shape for a phone? Combining the following teases:
    "Where a Galaxy fits perfectly into your hand" 0:16 (hint - ergonomic shape?)
    "Your view of the world grows ever wider" 0:27 (hint - wide screen format?)
    "With technology that fits this easily," 0:43 (hint - shaped to fit your hand?)
    (two curved objects) 0:55 (hint - Could this be the shape of the new Galaxy phone?)

    • http://www.androidpolice.com/ Artem Russakovskii

      I'll be impressed if they manage to work in those flexible LCDs into it and surprise us all, maybe that's what the "fits into your hand" part is about.

  • fixxmyhead

    i think artem is an HTC fanboy

    • http://www.androidpolice.com/ Artem Russakovskii

      Is that why I'm rocking an Epic 4G Touch?

      • fixxmyhead

        stop complaining then. 

        • http://www.androidpolice.com/ Artem Russakovskii

          Thanks for the suggestion.

  • http://twitter.com/phillosophism Phill

    This phone better be spectacular otherwise they are going to pull an Apple and appear to be pushing rope when they have people get overhyped then underwhelmed.

    Crashing the servers constantly due to overload is a bad sign they havent grasped how big they are building this up. Just being the fastest phone on paper with a 720p screen and some dropbox clone aint gonna cut it imo. At least i hope the thing looks amazing.

  • Marctaylor2

    Too excited. My bro got one X but I'm holding out for SGS3. Hope it lives up to some of the hype. Xx

  • Dthornton

    For what you have written you should have switched your alarm off and rolled over

  • Harrison King

    I think its hilarious how the comments section on tech websites are more entertaining than the actual articles :)

  • http://www.facebook.com/profile.php?id=100000957135541 Brent Diamond

    i'm already going to have the HTC One X, but willing to switch. it depends on what audio sounds like in my DJ videos. i see a lot of people complaining that the One X is last year's tech, but that's how it usually is, right? Nvidia announced Tegra 3 last year and worked on it, then the first phone came out April 5. that doesn't mean last year. even this "next Galaxy" is last year if you want to be like that. quad is brand new. what i would like to see this year is a Motorola Nexus. 

  • cashd00d

    I hope they announce the new Galaxy Tab and not the new Galaxy S phone.


  • ncifric

    self importing sheep, love it