17
Apr
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Do you remember the small anticlimactic device dubbed the LG Optimus Elite that we told you about a few weeks ago? Well, Sprint and LG just made this little guy official. Here's a look at the official spec sheet:

  • 3.5-inch display
  • 800Mhz processor
  • 5MP rear shooter
  • NFC
  • Android 2.3

320144_4 320145_4

This thing may have been "Elite" two years ago.

With specs like that, you probably expect this device to be free, eh? Bad news - it's not. In fact, it's $80. Granted, you get $50 of that back by way of mail-in-rebate (making the device $30), you still have to fork over $80 (plus tax) if you want to pick this phone up. Of course, you'll also have to sign a two-year contract to get that price.

The "Elite" (I just can't say that name with even the slightest inkling of seriousness), will be available through Sprint's online shop on April 22 (yep, the same day as the Galaxy Nexus and LG Viper) and will arrive in all retail channels on May 18th.

OVERLAND PARK, Kan. & SAN DIEGO (BUSINESS WIRE), April 17, 2012 - Thinking of doing something easy and fun for the environment for Earth Day? Now is the perfect time to switch to a mobile phone with eco-friendly features, as Sprint (NYSE: S) and its data-centric, no-contract brand, Virgin Mobile USA, join LG Mobile in announcing the upcoming availability of LG Optimus Elite™ on the Sprint 3G Network.

LG Optimus Elite will be available in Titan Silver and White1 on Earth Day – Sunday, April 22 – exclusively throughwww.sprint.com and 1-800-SPRINT1 for just $29.99 with a new two-year service agreement and $50 mail-in rebate via reward card2 (excludes taxes and surcharges). The device will become available in additional channels, including Sprint retail, on May 18. Timing and pricing for the device on Virgin Mobile USA will be announced shortly.

LG Optimus Elite marks the third device launched from Sprint and LG this year that boasts eco-friendly attributes and the coveted UL Environment Platinum Certification – the highest level of environmental performance recognized by sustainable requirements established by UL Environment and Sprint.3 Sprint and LG launched their first device with eco-friendly features together in 2010 with LG Remarq™ and continued the legacy earlier this year with both LG Rumor Reflex™ and LG Viper™ 4G LTE.

“As a leader in environmental responsibility and sustainability, Sprint continues to expand its portfolio of eco-friendly devices and services by providing consumers with strong device choices,” said David Owens, vice president-Product Development, Sprint. “LG Optimus Elite is a dynamic and affordable green option for customers who want to go green without sacrificing the latest features. We are thrilled to make this available as we celebrate Earth Day and think about what each of us can do to support sustainability.”

Stylish and Feature Rich with Eco-friendly Attributes

As the successor to the popular LG Optimus S, this affordable and highly customizable full-featured smartphone keeps customers organized with Android 2.3, Gingerbread, and other key features, including a 3.5-inch capacitive touch-screen, 800 MHz processor, 5 MP rear-facing camera and camcorder with flash, virtual QWERTY keyboard and mobile hotspot capability supporting up to five Wi-Fi enabled devices.4

LG Optimus Elite also is enabled with Near Field Communication (NFC), allowing users to access true value features such as Google Wallet, an app that allows payment using a mobile device at participating retailers like Bloomingdales, Toys “R” Us, CVS, Gap, Macy’s and more. This is the first device in the Virgin Mobile USA line-up to support NFC and Google Wallet.

Also, consumers can download Box on LG Optimus Elite and receive 50GB of free cloud storage and sharing directly from LG, an estimated value of $240 per year, so users don’t have to stress about storing all of their favorite music, files, photos and other memories. The 50GB of free storage is exclusive to LG devices until July 22.

“With the introduction of LG Optimus Elite, we felt it was critical to continue our eco-friendly-focused partnership with Sprint, and by extension, Virgin Mobile USA,” said Tim O’Brien, vice president of marketing for LG Mobile. “It was important to both us and our consumers that we offer a competitively priced, fully featured smartphone that takes advantage of the latest advancements in green mobile technology. Earth Day presents the perfect opportunity for us to introduce LG Optimus Elite with eco-friendly features to the marketplace and to raise awareness about the importance of being environmentally responsible.”

Not only is LG Optimus Elite a stylish, feature-rich smartphone, it also boasts the following eco-friendly attributes:

  • The device is ULE Platinum Certified, the highest level of environmental performance recognized by sustainable requirements established by UL Environment and Sprint3.
  • It is protected by a casing made of 50 percent recycled plastics.
  • It is RoHS compliant, meaning it is free from many potentially hazardous materials, such as PVC, phthalates, halogens and mercury.
  • The phone also includes a charger that exceeds the EC Code of Conduct on energy efficiency when it comes to no-load consumption. Unlike other chargers, LG Optimus Elite’s charger only consumes 0.03 watts of power when plugged into a wall socket without being connected to the phone.

In addition, the Sprint version comes in fully recyclable packaging that is printed with soy inks, contains up to 87 percent post-consumer paper and was engineered with a glueless construction. The Virgin Mobile USA version comes in fully recyclable packaging that uses soy inks, and contains up to 30 percent post-consumer paper. Up to 70 percent of the thermoform plastic contains a combination of post-industrial or post-consumer waste.

Sprint offers eco-friendly cases to protect LG Optimus Elite and other devices such as LG Viper 4G LTE and LG Rumor Reflex from inevitable nicks and scratches. ECOClear protective covers, designed specifically for Sprint devices with eco-friendly features, are made out of wood pulp and provide added protection from damage, thereby potentially extending the life of Sprint devices. They are available for the LG Optimus Elite for a special price on Sprint.com of only $15.99 (plus tax) in clear or for $17.59 (plus tax) in translucent green.

Ranked No. 3 in Newsweek’s 2011 list of greenest companies, Sprint is committed to being a corporate leader in sustainability. Sprint leads the industry through its commitment to an absolute reduction in its greenhouse gas emissions, commitment to renewable energy, and its aggressive cell-phone recyclingefforts. These efforts are bolstered by a strong environmental management system, strong policies and practices for managing our use of natural resources, environmentally responsible building practices, and an employee-engagement program, to name just a few.

Cameron Summerson
Cameron is a self-made geek, Android enthusiast, horror movie fanatic, and musician. When he's not pounding keys here at AP, you can find him spending time with his wife and kids, plucking away on the 6- or 7-string, or watching The Texas Chainsaw Massacre on repeat.

  • http://www.jaxidian.org/update teh Jax

    WHY ON EARTH is this phone being released????? WTF!? There are TONS of cheaper options that are much better than this! TONS!

  • Ben Bloom

    I am glad to see LG get back into the Android pool with both feet.

    I have a feeling their next phone will just be a circular LCD with nothing by a rotary dial on it.

    I wonder if these guys could get it even less if they tried.

  • Joe

    this phone makes me lol

    • Tyler Chappell

      the most humorous part is that they are calling this phone "feature-rich" Yeah, feature-rich if it were the year 2007.

  • The Rooting Gnome

    wrong... wrong... wrong... it's the LG Viper. it's LTE. it has a dual core 1.2 Ghz processor. nfc

    • http://www.androidpolice.com/ Artem Russakovskii

      You tell 'em!

  • Ian Santopietro

    Maybe it's hiding an LTE radio in there somewhere?

    BTW, really liking Disqus as the new comments!

  • Tyler Chappell

    This is really sad, there's nothing elite about this phone at all.  There is simply no need for it because of the LG Viper.  This can only end badly, lots of people may end up buying this phone thinking its great just because its "new", and then when they dont receive any updates or support for it because of how weak it is and how unlikely LG will be to even care about it, they'll whine and complain about how terrible Android is. =[

  • http://gamingblather.com/ Drak

    What makes it "Elite" is the fact that it's "eco friendly". Says so right up there in the press release. So for every phone you buy, and of course add the "eco friendly" case (made out of recycled cardboard and diapers) you've saved a baby seal at the South Pole and a child from working 99 hours a week in a Chinese factory. So buy one, buy two, hell buy a whole pallet. You'll feel better about yourself and you'll sleep better at night knowing you did your part for the environment.

  • fixxmyhead

    as if sprint had enough garbage phones already

  • http://www.facebook.com/jeremyiswin Jeremy Pearson

    It makes more sense to me to just pay someone $30 to do my recycling

  • digitalthug

    Why is LG still in the smartphone arena? They need to stick to appliances.

  • FrillArtist

    Why are we still releasing phones with 2.3 in Summer 2012???

    • jonathan3579

      Because this is LG... 'Nuff said.

  • http://hamidshaikh.com/ Pro Blog

    An amazingly unspectacular phone. They couldn’t even bump it up to 1000Mhz?
    Hopefully it’s extreme Meh-ness means the battery lasts a bit longer.

  • http://hamidshaikh.com/ Pro Blog

    Perfect for those who are entering the smartphone era for the first time and want a barebones smartphone for starters. People who are used to feature phones won’t be forking out over $100 so this seems really good. http://hamidshaikh.com