The first of Amazon's two new Android tablets has officially been revealed (the second one is rumored to be coming out towards the end of the year), and features a 7" 1024x600 display, 1GHz dual-core CPU, 8GB of storage, and a heavily modified Android experience with an emphasis on Amazon's cloud services - all for just $200.

Given that the price of similar (but larger) tablets is still in the $400+ neighborhood (unless you want to compare it to the Nook Color or original Galaxy Tab, though both are substantially less powerful), will the lower cost yet powerful specs be enough to make the Fire the de facto standard in the tablet world? Will the heavy customization hold it back altogether? Or, alternatively, will the Fire serve as the spark that finally ignites (heh) the tablet price war and instead make Android tablets finally stand out to consumers, regardless of manufacturer?