While some apps use a mile long feature list to attract users, there are others that use a very opposite approach. They use simplicity, subtlety, and effectiveness as their calling card. One such app is DuckDuckGo for Android: a search app that bases its entire existence on privacy and efficiency.

On the surface, DuckDuckGo is not unlike other search engines - type in what you're looking for and get your results. Easy peasy. Under the hood, though, is where things work a little bit differently. DuckDuckGo uses crowdsourcing as its go-to method of providing legitimate information. Not only that, but it boasts "real privacy" as one of its flagship features - clearly a shot at Google.

Another very nice feature of DDG is zero click information. It provides near-instant results for most searches, so you never have to click a link to get a quick answer. If you enter something vague, it will provide you with a list of choices in order to refine the search to give you the best answer possible.

DuckDuckGo is free in the Android Market and you can access its search service on the web at DuckDuckGo.com.

Thanks wiineeth!