Whoa! Only a few hours after sending out a notification about a big Market maintenance, Google sneakily updated the Market publishing interface with a variety of new options, pointing to nothing less than an updated Market likely to launch very soon, probably together with Gingerbread. The presence of higher resolution graphics underscores Google's newly embraced support for tablets and TVs, and possibly suggests that Market web interface we've been waiting for since Google I/O is finally around the corner.

Here are all the new options available to developers publishing their apps, in addition to the 2 screenshots and the promotional graphic+text (I can't think of a place where the latter is used):

  • High Resolution Application Icon - 512w x 512h, 24 bit PNG or JPEG (no alpha). This seems to be a required field now
  • Feature Graphic - 1024w x 500h, 24 bit PNG or JPEG (no alpha), will be downsized to mini or micro
  • Promotional Video - Enter YouTube URL

The existing Promo Text and Promo Graphic fields are probably about to start playing a big role as well, as they've been sitting idle for as long as I can remember.

Excitement, can you feel it!?

11-17-2010 12-50-56 AM_wm

Update 11/17/2010: Google just sent the official announcement. One noteworthy part is that the number of screenshots is going up from 2 to 8 soon. If this is not for the web version of the Market, I don't know what is.


We're writing to inform you about some changes to Android Market that require your attention.

First, we have added support for a recent changes feature, which allows you to add notes about changes specific to the newest version of your application. You are able to submit these from the Developer Console, similar to descriptions. In the Market app, these notes will appear under the app description as "Recent changes."

Second, there is now a ‘draft upload’ capability for application updates. This feature enables you to edit your app listing and upload a new version without affecting the version live in Market. Your app listing edits will not change your live listing until you select “Publish.”

Finally, we are adding support for larger promotional graphics to showcase your application. In addition to the currently required app screenshot, you will be required to upload one “feature” graphic. Supported promotional assets will now include:

- A “feature” graphic, landscape aspect ratio, 1024 x 500 (required).

- A high-res icon, 512 x 512 (required).. The Android icon design guidelines located at http://developer.android.com/guide/practices/ui_guidelines/icon_design.html apply.

- 2 screen shots, 320w x 480h, 480w x 854h, or 480w x 800h, increasing to 8 screen shots in the future (1 required).

- A link for a promotional video hosted on YouTube (optional).

Thanks, and we look forward to continue working with you on Android Market.


The Android Market Team

Huge thanks to Tom for sending in the alert

Artem Russakovskii
Artem is a die-hard Android fan, passionate tech blogger, obsessive-compulsive editor, bug hunting programmer, and the founder of Android Police.
Most of the time, you will find Artem either hacking away at code or thinking of the next 15 blog posts.

  • Uphor8

    I'm mostly excited about videos - finally seeing the gameplay without looking around (whenever it's supported).

  • TareX

    That's great (esp the videos) Now bring Android Market to more countries...

  • Falken

    512x512 icon?!? does that suggest an iTunes-like app?
    If the Market needs to show all apps with an icon at that size then a PC executable could be coming.

    • Pancake

      Take a look at the text... it mentions the web interface highlighted in the io conference.

      I for one cannot wait for OTA installs from my the web to my phone and tab.

      I feel bad for the appbrain guys though. I hope Google compensates them in some way.

  • jr

    i like but come on WE WANT MORE GAMES MORE APPS. GOOD APPS why dont we have games like the iphone? thats all android needs!

    • Sarcasmic

      At the moment Market range is very limited. How do you expect really big investments for game development? At the moment ROI is quite limited: just a few countries, only credit card as payment option, no vouchers. My son would like to buy some apps, but he won't be able. A Paypal option wouldn't change that. There are many users worldwide who want to spend their money, but they can't. The Market needs a much broader base to be interesting for big productions.
      Google is often incredibly bad in establishing proper business conditions - even with their cash cow Google AdWords

  • Paul Atreides

    Sh!t just got real!

  • jk

    alright, i know my comment isn't related to the post, but does smebody know when is froyo coming to At&t samsung captivate?

    • Mike

      "i know my comment isn’t related to the post"
      1. Then why not ask this question in an ATT related forum? You'd probably have an answer by now.
      2. Just google it already. Can't find it? Practice makes perfect!
      3. No, I don't know the answer.

  • Jim

    It's UNBELIEVABLE that Google would publish mandatory changes with nothing more that two of three words of cryptic explanation. WTF is a "feature graphic"? Would it have killed anyone at Google to do a blog post with an example, or would that have made them late for a lunchtime volleyball game? And although it's listed as "required" in the letter, it's not in the portal. Also, could they have written "no alpha channel in the image" instead of just a cryptic "no alpha"? That also conflicts with the logo design guidelines, and you can indeed upload a graphic with an Alpha channel. So, which is it? Did they put a college intern in charge of developer relations for the Android Market? Very frustrating and bush league!!

    • Rob

      I totally agree. I have no idea what I am supposed to upload for a "feature graphic". Regarding no alpha, I think they mean no semi-transparency, becuase the image I uploaded had transparency and worked, however, I have a feeling that if I would have uploaded something with a gradient fade, it would have looked terrible.