Building on the strength of the growing e-Reader market, bookstore giant Barnes & Noble has just formally unveiled its latest device: the NOOKcolor. Rumoured for some time now, but never offering much in the way of solid details, the covers are now off this full-color touchscreen device.

Hard internal specs are still few and far between, but in the case of an e-Reader one thing matters most: the screen. Thankfully B&N has seen fit to equip the NOOKcolor with a high resolution 1024x600 7" IPS display. This "In-Plane Switching" technology, often found in professional computer monitors, trumps the S-LCD of Samsung's Galaxy Tab in terms of color fidelity and viewing angles, and has proven to be a success on the iPad.


The NOOKcolor also has 8 GB of internal storage as well as a microSD card slot, media playback, document viewing, and all the other good things you expect from an e-Reader. Of course, the NOOKcolor is still running Android beneath it all, as did its predecessor. The OS, however, has been updated to 2.1, and 2.2 is promised in 2011. It is also possible to browse the internet on the NOOKcolor, although the device's response times may not be the quickest.


Engadget has gotten some hands-on time with the new Nook, so check out their post below for some in-the-flesh photos.

The NOOKcolor will be sold through Barnes & Noble stores, Walmart stores, and the B&N website. Retail price is $249 for a WiFi-only model, with perhaps a 3G model still to come. Devices will start shipping from November 19th and are available for pre-order now on barnesandnoble.com

Source: Barnes & Noble; Engadget

Brian O'Toole
Having learnt his writing techniques reading e-Books of Sherlock Holmes, Brian now spends his time /kicking, lurking, SSHing and encoding.
  • Patrick

    The article is mostly correct. The nook Color's screen is IPS like the iPad, but has a higher pixel density than the iPad (169 ppi vs. 132 ppi), meaning text will be crisper and sharper than on the iPad.

    However, you are incorrect about Android versions. The original nook (both 3G and WiFi) are running Android 1.5, while the new nook Color is running 2.1. B&N has announced a major firmware update coming next month (1.4.1 to 1.5), and this may update existing nooks to Android 2.1, although nothing has been stated about the exact details.

    • http://www.AndroidPolice.com Artem Russakovskii

      Thanks Patrick, I fixed up the part about 2.0/2.1.

  • http://www.focuszonedevelopment.com Aaron

    That's a fair price... I'm almost tempted. I'm almost as tempted as much as I am amused by the ad placement for Blackberry Torch.

  • Mark

    Awesome but no 3G :( Though if this thing got hacked to run stock eclair, it would make a awesome android tablet. too bad the battery life is only 8 hours.