Last Updated: August 1st, 2012

Our friend Daniel Ruby, analyst for ad firm Chitika, has released a new tool for tracking Mobile usage stats. The page is chock-full of goodies (at least, for those of us nerdy enough to dig stats). The most interesting highlights:

  • The original Motorola Droid still commands nearly 30% of the Android market (29.9%)
  • The HTC EVO 4G has taken second place at ~8% (7.96)
  • The iPhone accounts for 57% of iOS usage; the iPod accounts for 22% and the iPad clocks in at 21%
  • For all the fuss over Android fragmentation, iOS fragmentation is worse. More details on the chart below.

The EVO 4G numbers are fairly impressive - at 8%, it’s higher than the HTC Desire and HTC Droid Incredible, both of which stand at roughly 6% (6.16% and 5.88%, respectively). The growth is also impressive considering that the device commanded 2% just a few days after release. Other analyst reports we’ve seen suggest Sprint may have picked up nearly 50,000 postpaid customers from the EVO alone - impressive for the company, especially given its history of bleeding customers.

Even better are the Droid X numbers - already it accounts for 4% of the market. The number is likely to increase, despite the fact that the Droid 2 just launched, as well - after all, most reviews considered the Droid X to be one hot piece of kit, and the Droid X and Droid 2 are both natural upgrades for Droid owners (of which, again, there are many).


However, undoubtedly the most interesting (and likely to be the most controversial) part of the report is that iOS fragmentation is bad. Considering how much of a stink the world made over Android fragmentation a few months ago, it’s funny that the iOS numbers went unnoticed. Take a look at the most recent figures for each:


The important caveat here is that the Android numbers are straight from Google, while the iOS numbers are from a third party. Still, even as an estimate, it’s rather eye-opening - even when you account for the fact that Apple restricts iOS upgrades to newer hardware.

[Source: Chitika]

Aaron Gingrich
Aaron is a geek who has always had a passion for technology. When not working or writing, he can be found spending time with his family, playing a game, or watching a movie.

  • Phil

    You all really do some hard hitting for Android that many of the other sites just don't seem to do. The Apple crowd and blogs spread FUD but when the facts come out to shut them down the other sites seem to turn the other cheek or not do any analysis. Thanks for the good work.

    • Aaron Gingrich

      Thanks! We try to stand up for Android but keep our bias to a minimum. Glad you enjoy :)

  • FailDroid

    iOS fragmentation doesn't lead to thousands of incompatible apps. 90% of apps on iOS can run throughout every version. The same can not be said of Android. Thus, the bigger deal and harsher spotlight on Android Fragmentation.